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Total Revenue
The amount that the firm receives to sell its product.
Total Cost
The amount that the firm pays to buy inputs.
Firm’s Profit
is often referred to as producer surplus.
It is the amount a seller is paid minus costs,
Profit= Total revenue - Total Cost
Firm’s Costs of Production
it include all the opportunity costs of making its output of goods and services.
Explicit Costs
Involve a direct money outlay for factors of production.
Implicit Costs
Do not involve a direct money outlay.
Economists
include all opportunity costs when measuring costs.
Accountants
measure the explicit costs but often ignore the implicit costs.
Economic Profit
It is smaller than the accounting profit.
Firm’s Costs
reflect its production process.
it depend on the time horizon being considered.
Production Function and Total Costs
The relationship between the quantity a firm can produce and its costs determines its pricing decisions.
The total cost curve shows this relationship graphically.
Cost of Production
may be divided into fixed costs and variable costs.
Fixed Costs
are those costs that do not vary with the quantity of output produced.
Variable Costs
are those costs that do vary with the quantity of output produced.
Average Costs
can be determine by dividing the firm’s costs by the quantity of output produced.
it is the typical cost of each unit of product.
Marginal Cost (MC)
measures the increase in total cost that arises from an extra unit of production.
it generally rises with the quantity of output; average total cost first falls as output increases and then eventually rises with further output.
Low levels of output
an increase in production will occur at a relatively small cost.
Increasing output
is more costly when the amount being produced is already high.
Very low levels of output
average total cost is high because fixed cost is spread over only a few units.
Average total cost
declines as output increases.
starts rising because average variable cost rises substantially.
is total cost divided by the quantity of output.
Short run
some costs are fixed.
Long run
fixed costs become variable costs.
Economies of Scale
occur when long-run average total cost falls as the quantity of output increases.
Diseconomies of Scale
occur when long-run average total cost rises as the quantity of output increases.