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public opinion
what the public thinks about a particular issue or set of issues at any point in time
scientific poll
a representative poll of randomly selected respondents with a statistically significant sample size, using neutral language
straw poll
unscientific survey used to gauge public opinion on a variety of issues and policies
exit poll
public opinion surveys used by major media pollsters to predict electoral winners with speed and precision
sampling error
The level of confidence in the findings of a public opinion poll. The more people interviewed, the more confident one can be of the results.
random sample
a sample that fairly represents a population because each member has an equal chance of inclusion
political socialization
the process by which people gain their political attitudes and opinions
gender gap
a distinctive pattern of voting behavior reflecting the differences in views between women and men
partisanship
the strong support of their party and its policy stands
bipartisanship
A policy that emphasizes a united front and cooperation between the major political parties, especially on sensitive foreign policy issues.
political ideology
a more or less consistent set of beliefs about what policies government ought to pursue
political culture
commonly shared attitudes, beliefs, and core values about how government should operate
conservative
A person who believes government power, particularly in the economy, should be limited in order to maximize individual freedom.
liberal
A political orientation that favors a more assertive role in the redistribution of economic resources, but emphasizes individual freedom on a range of social issues.
reactionary
Ideological view that favors a return to a previous state of affairs
radical
Favoring drastic political, economic, or social reforms.
moderate
Person whose views are between conservative and liberal and may include some of both ideologies
libertarian
One who believes in limited government interference in personal and economic liberties
populist
a member or adherent of a political party seeking to represent the interests of ordinary people.
political elites
Individuals who control significant wealth, status, power, or visibility and who, consequently, have significant influence over public debates.
voting age population (VAP)
The total number of persons in the United States who are 18 years of age or older.
voting eligible population (VEP)
Used to calculate the rate of participation by dividing the number of voters by the number of people in the country who are eligible to vote rather than just of voting age.
australian ballot
a government-printed ballot of uniform dimensions to be cast in secret that many states adopted around 1890 to reduce voting fraud associated with party-printed ballots cast in public
activists
people who tend to participate in all forms of politics
voting specialists
Those who restrict their political participation to voting in elections
retrospective voting
voting for a candidate because you like his or her past actions in office
prospective voting
voting for a candidate because you favor his or her ideas for handling issues
progressive
A belief that personal freedom and solving social problems are more important than religion
orthodox
adhering to the traditional and established, especially in religion
culture war
A split in the United States reflecting differences in people's beliefs about private and public morality, and regarding what standards ought to govern individual behavior and social arrangements.
left wing
those who support varying degrees of social or political or economic change designed to promote the public welfare
right wing
those who support political or social or economic conservatism