popular culture

define popular culture

forms of music, drama or other artistic expressions that have a large following among the people of a country

before 1920s, how was the nation connected? when did this change?

by early movie theatres and the newly emerging record industry - this changed when regular, licensed radio began broadcasting in 1920

describe the radio in 1920

there were local radio stations as well as national ones too - more and more people were listening to the same music, songs and programmes at the same time

what were politicians and advertisers quick to realise?

that they could use radio to communicate with the public

what did roosevelt use when he was on the campaign trail for the presidency?

the popular tune 'happy days are here again'

how did roosevelt introduce the people to the reform policies of the new deal?

not via interviews to newspapers, but via a serios of radio talks that became known as the 'fireside chats'

the power of radio meant what?

that many people felt like roosevelt was sitting in the room, talking to them personally, making a connection