WSU MGMT 491 - Value Chain

Value chain support functions and activities

Finance

Value chain support function that manages the company’s financial resources to ensure profitability and long-term sustainability

Human resource management

Value chain support function that handles recruitment, training, and retention of employees

Information technology management

Value chain support function that oversees IT systems and digital infrastructure that support business operations

Research & Development

Value chain support function that focuses on product and process innovation to maintain competitiveness

Supply Chain Management

Value chain activity that coordinates sourcing, procurement, and logistics for raw materials and components

Operations

Value chain activity that transforms raw materials into finished goods or services

Distribution

Value chain activity that delivers finished products to customers through various channels

Marketing (including sales)

Value chain activity that promotes products, generates demand, and converts prospects into customers

Follow up service

Value chain activity that provides post-sale support to maintain customer satisfaction and loyalty