Econ Market Power

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15 Terms

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market structures

the characteristics of market organization that determine the behaviour of firms

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market power

how much each individual firm is able to control the price it sells its product

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revenues

payments that firms receive when they sell a good or service

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total revenue

the total amount of revenue earned by firms when selling a good or service

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average revenue

revenue earned per unit of output

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marginal revenue

the additional revenue earned from the sale of an additional good or service

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normal profit

the minimum level of profit necessary to keep a firm in business, equal to the opportunity cost of capital.

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Monopolistic competition

A market structure characterized by many firms selling similar but differentiated products.

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Barriers to Entry

Obstacles that make it difficult or impossible for new firms to enter a market.

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market power

The ability of a firm to influence the price of its product or service.

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Interdependence

A situation where firms must consider the actions and reactions of their competitors when making decisions.

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monopoly

HUGE

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oerfect comp

SHINE

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monopolistic com

DIAL

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oligopoly

FINH