SOCPSY 2K03 research methods

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Last updated 1:06 AM on 2/5/26
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147 Terms

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Knowledge through tradition + limitations

-passed on through SOCIALIZATION, culture, institutions, common sense knowledge

-cumulative knowledge

-we often want to conform with collectively agreed-upon knowledge and principals, may limit inquiry in favour of social harmony

-can create prejudice, closed mindedness, cultural relativism

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Knowledge through authroity + limitations

-from those holding status or expertise

-trusting EXPERTS judgements can help inquiry and ensure more confidence of info being correct

-authority figures can make errors or misuse authority

-advertising industry commonly misuses authority to sell products

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Knowledge through rationalism

-knowledge through logic and reasoning

-premises stated and logical rules followed to arrive at sound conclusions

-can make error in premises

-if one does not know formal logic rules, easy to make errorse

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Science

the systematic study of structure and behavior of physical and natural phenomena through experimentation and observation

-builds knowledge through TESTABLE explanations and PREDICTIONS

-protects from errors of "common sense knowledge" and individual knowledge acquisition

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3 features of science

1. systematic empiricsm

2. empirical questions

3. public knowledge

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Systematic empiricism

-general scientific approach

-knowledge via experience

-meticulous form of observation involving planning, testing, and analsysis

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empirical questions

questions about the way the world is

-can be answered through testing/observation

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Public knowledge

-when research is published, it can be accessed to create public knowledge

-publication helps expand CUMULATIVE knowledge in the field

-also allows science to eb SELF CORRECTING so that it actually reflects how the world works

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Scientific enterprise consists of...

theory, data collection, data analysis

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Theory

explanation for observations that relate to a specific facet of life (ex. gender, crime, etc.)

-what IS, not what should be, no value judgements unless agreed upon criteria

-explains WHAT the theory is, why this is so

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Social regularity

social research aims to find patterns in human behavior and social life, things like social norms create predictable regularities

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Aggregate

-combined units that lose individual detail, identifies broader patterns

-ex. looking at AVERAGE income, not individual income (can vary for many reasons)

-social theory deals with AGGREGATED behavior, explains REGULAR patterns to understand systems by which we operate

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Quantitative vs categorical variables

-quant measured by assigning numbered values to individuals

-categorical is a quality, measured by assigning a label to each (ex. country of birth)

-this is distinct from qualitative

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Dialectics in social research

Refers to tension between explanations:

1. Idiographic and nomothetic explanations

2. Inductive and deductive theory

3. Quantitative and Qualitative data

-dictate and underlie varying research approaches

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Idiographic

discovering UNIQUE characteristics about a group, concerns interpretations and meanings by that group

-QUALITATIVE

-ex. studying street gangs, in-depth life study

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Nomothetic

uses general principals that are generalizable beyond group of study

-ex. studying street gangs, what neighbourhood factors influence probability of joining a street gang

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Inductive

-not based on prior theory, large, particular observations yield theories that explain them

-specific observations to general explanations of orderly patterns

-finding -> theory

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Deductive

-specific predictions that begin with general statements

-theoretically expected pattern, observations test it

-theory -> finding

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Hypothetico-deductive method

-primary way researchers use theories

-beginning with phenomena and then either using an existing theory to explain it or constructing one

-make prediction about new phenomenon that should be observed if theory is correct (hypothesis)

-conduct study then reevaluate theory

-works in a cycle, allows for revisions and creations of new studies

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Quantitative data

numerical data, can be aggregated, compared, averaged, and summarized

-common in experiments and surveys

-ex. correlation btwn years of education and income

-typically DEDUCTIVE, tests theory

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Qualitative data

-non-numerical data, in depth information, captures complexity of social phenomena

-common in interviews and participant observation studies

-ex. experiences of ethnic minorities with workplace discrimination

-typically INDUCTIVE, generates theory

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Pseudoscience

beliefs that claim to be science but are not

-lacks one or more of the three features of science (systematic empiricism, empirical questioning, public knowledge)

-may not be falsifiable (prevented from being empirically verifiable)

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3 goals of science

-to DESCRIBE: making careful observations

-to PREDICT: by regularly observing two events are systematically related, we can predict when one may br followed by another in certain conditions

-to EXPLAIN: determining causes of behavior

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Basic research

conducted for achieving an accurate and detailed understanding of behavior without trying to SOLVE problems

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Applied research

addresses a practical problem, can influence policy, laws, etc.

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Heuristics

mental shortcuts we rely on to form and maintain beliefs,

if something makes intuitive sense or is a widely shared belief, instead of assessing info systematically we will typically accept it true or false based on this

-we tend to focuses on cases that confirm our beliefs (confirmation bias)

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Research literature

published research in a field

-tells you if a research question has been answered

-evaluates relevance of research question

-gives ideas on how to conduct studies

-tells how your study may fit into literature

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Professional journals

-periodicals that publish original research articles, published in issues containing several articles

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Empirical research reports

-one of two common types in professional journal artcles

-describe one or more new empiricla studies condutced by authors

-introduce quesiton, explain importance, review previous research, methodology and results, conclusions

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review articles

-other common article type

-summarize previously published research on a topic and offer new ways to organize/explain results

-when devoted to presenting a new theory, it is called a THEORETICAL ARTICLE

-when it is a summary of previous results in the field, it is called a META ANALYSIS

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Double-blind peer review

process that most psych journals undergo, where researchers dont know identity of editors, and vice versa

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Scholarly books

books written by researchers and practitioners mainly for use by other researchers and practitioners

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monograph

written by one or few authors, presents topic coherently like an extended review article

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Edited volumes

recruits many authors to write different chapters on different aspects of the same topic, generally follows similar perspective

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Most common sources of inspiration for research questions

1. informal observations (ex. milgram's experiment on obedience based on nazi war criminals)

2. practical problems (ex. effectiveness of psychotherapy)

3. previous research

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How to evaluate research questions

1. Interestingness - is the answer in doubt? does it fill a gap in literature? does it have important practical implications?

2. Feasibility - can it be successfully answered with reasonable time, money, access to participants, and resources?

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Research design

Framework for collection and analysis of data

-What are you trying to learn?

-What is the nature of the question?

-What type of explanation? (nomothetic, idiographic)

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Nomothetic explanations in research design

-cause and effect, expressed based on general rules and principles, often QUANTITATIVE

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Idiographic explanations in research design

rich, particular description of a person or group, not generalized, EMPATHETIC understanding, often QUALITATIVE

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Research design types

Experimental

Cross-sectional

Longitudinal

Case study

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Experimental design

only design where you can claim causality, requiring

1. Co-variation (Association)

2. temporal order (x comes before y)

3. non spuriousness (elimination of extraneous variables)

ex. potential spuriousness: evaluating grades of students at front vs back of class, potential variable is motivation

WEAKNESSES: IV cant be manipulated, long-term causes cannot be simulated

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Extraneous variables and confounds

extraneous: any vairable other than the IV that CAN influence the DV

confound: specific type of EV that provides an alternate explanation for results by varying alongside the variables under investigation (does influence outcome, cannot pinpoint reason for outcome)

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Cross sectional designs

taking observations at ONE point in time (no before vs after)

-NO treatment/variable manipulation, two or more variables MEASURED for association

-ex. a national census to look at a country's condition at one point in time

-collects data from large pool of subjects and compares

differences

-often w questionairres, interviews, observation

-can examine effects of variables that CANNOT be manipulated in experiments (ex. age, socioeconomic status, race)

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Cross sectional designs issues

-internal validity in establishing direction of causation

-ex. if there is an association btwn well being and income, which influences the other first

-causation can be RECIPROCAL

-external validity (generalizability)

-if random methods are not used for participant selection, cannot ensure findings are reflective of population

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Longitudinal designs

cases examined at a particular time, then later particular time(S)

-provides info about time order and variable changes

-establishes DIRECTION of causation (ex. if T1 shows an increase in income and T2 shows increase in life satisfaction, we can conclude causal order)

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Two basic types of longitudinal designs

1. Panel study - same people, households, etc. at diff times

2. Cohort study - people sharing same EXPERIENCE studies at diff times, but different people may be studied at each time ex. studyingpeople birn in the 90s at 3 diff years but diff subjects

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Longitudinal designs issues

-attrition over time (people quitting participation)

-can be difficult to determine optimal time frames of study

-panel conditioning : attitudes may change bc theyre being studied

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Case study design

in depth study of a single case, can be a person, organization, etc.

-can be qual/quant

-less emphasis on external validity, more about providing in depth picture of a specific case that is not achievable wiht other methods

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Case study design types of cases

critical case: illustrates conditions under which a hypothesis does or doesnt hold

ex. studying a person for whom certain counselling techniques are (un)successful

extreme/unique case: unusual cases, helps understand common cases ex. studying someone who has had several marriages helps understand common marriage patterns

revelatory case: examines a case/context that hasnt eben studied yet ex. when declassiffied info is released

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Case study design issues

-external validity

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Concept

ideas/mental representations of things

-can be independent or dependent variables (Ex. taking tylenol or affects the dependent outcome of a headahce)

-concepts include crime, substance use, research ethics, ect.

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Why measure concepts?

dileniates fine differences between people/issues being studied

-consistently identifies differences

-allows us to estimate strength of correlation

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Indicators two kinds

Nominal: describes a concept in words (ex. defining a political party or alcoholism)

Operational: describes how a concept is to be measures

(Ex.questions about political affiliation and beliefs in a questionnaire)

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Indicators

tell us whether there is a link and how strong it is

-one indicator per concept is adequate but more is better

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Multiple-item indicators

-more than one variable/question to measure a concept

-reduces likelihood of incorrect answers due to misinterpretation of questions or definitions

-enssures definition is correctly understood

-can make finer distinctions and access wider range of issues about concept

-allows for faster analysis and cluster analysis

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Operationalization

process of converting concepts into indicators or specific questions in a questionnaire/interview

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Coding unstructured data

- Derive codes (labels or titles given to the themes or categories)

- Assign numbers to the codes

- Basic principles to observe: Categories must not overlap, categories must be exhaustive, there must be clear rules for how codes are applied

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Reliability

consistency of measurement, based on:

1. Stability over time

2. internal reliability

3. inter-observer consistency

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Reliability - stability over time

whether results of a measure fluctuate over time despite that what is being measured isnt changing

-stability can be measured by retesting

-difficult to measure stability bc of extraneous variables

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Reliability - internal reliability

whether multiple measures administered at a time are consistent

-measured with alpha coefficient or split half method

-correlation of at least 0.8 is minimum internal reliability

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Reliability - inter observer consistency

all observers should classify behaviors/attitudes in the same way

-ex. if two observers are recogding amount of aggression on a playground at the same time their estimates should agree if definitions are same

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Measurement validity

concerned with whether one is measuring what they are actually trying to study

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Measurement validity note

-unreliable measures are invalid, data is not usable

-measures can be invalid but reliable, data can yield same result but still not be measuring what it intends to, can still inform research to a degree

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Diff types of measurement validity

1. Face validity - measure appears to be valid at first glance, often weak

2. Concurrent validity - measure correlates with general relevant criteria to concept

3. Construct validity - concepts relate to eachother consistent with researchers theory, confirmed if results match prediction

4. Convergent validity - measure of concept correlates with second measure using diff technique

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criterion validity

the extent to which a measure is related to an outcome

-type of concurrent validity

-if the predictions coincide with findings it is valid

-criterion: any variable that is likely to be correlated with the construct being measured (ex. anxiety, testing performance)

-called concurrent when measured at same time as construct, but if criterion is measured FOLLOWING the construct being measured, it is called predictive validity (Ex. how do current grades correlate with college gpa?)

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discriminant validity

scores on the measure are NOT related to other measures that are conceptually different (Ex. that self esteem and mood do not correlate)

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Characteristics of a good hypothesis

-Testable and falsifiable

-logical (informed by previous theory, reasoning, and observation)

-positive (stating a relationship DOES exist)

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Statistical significance

unlikely due to random chance, likely due to real difference in population

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Type 1 error

false positive, assuming results are statistically significant when no real relationship exists

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Type 2 error

missing an effect, concluding no relatinoship exists when it acutally does

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Measurement

assignment of scores to individuals so that they represent a characteristic

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Psychometrics

the scientific study of the measurement of human abilities, attitudes, and traits

-often CONSTRUCTS, things that cannot directly observed but can measure general tendencies

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conceptual definition

a researcher's definition of a variable at the theoretical level, how it relates to other variables

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self-report measures

participants report own feelings, thoughts, actions (ex. rosenberg self esteem scale)

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behavioral measures

aspect of participants behavior is recorded

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physiological measures

record physiological processes (ex. horomone levels, blood pressure, etc.)

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converging operations

the use of several research approaches to solve a single problem

-various operational definitions converge on the same construct

-when they support similar patterns, likely that theconstruct is useful and properly measured

-ex. different measures of stress are correlated w eachother and related to immune system functioning

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Levels of measurement

nominal, ordinal, interval, ratio

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Nominal lvl

-for categorical variables, assigning scores in category labels

-are two indivdiuals the same or differnet based on variable being measured

(ex. marital status)

-NO ORDERING

-lowest level of measurement

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ordinal lvl

-quantitative variables

-rank order of individuals

-same vs different, and also whether they are higher or lower on a variable

-ex. satisfaction scale

-allows for comparisons about the variable

-BUT not all levels are of equal significance (ex. somewhat vs very dissatisfied is different than somewhat dis/vs satisfied), DIFFERENT INTERPRETATION THROUGHOUT

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interval lvl

-intervals have same interpretation throughout

-ex. there is a 10 degree interval between 80-90 degress, and 10-20 degrees

-no true 0, 0 represents something (Ex. 0 degrees is not the absence of temperature), does not allow for ratio comparisons

-ex. 40 degrees is not twice as hot as 20

ex. IQ

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ratio lvl

true zero represents absence of quality

-ex. height, weight

-category, ordered, same interpretation, true zero

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4 steps of measurement process

1. conceptually define constructs

2. operationally define constructs (ex. using a scale)

3. implement measure

-be aware of social desirability bias and eliminate demand cues that indicate desired responses

-gaurantee anonymity, be clear and brief,

4. evaluate measure

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benefits of using existing measures

1. saves time

2. already evidence of the measure's validity

3. results are more easily comparable wiht previous findings

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creating your own measure

-often requires modifying existing measures or repurposing

-should be clear and simple

-pilot testing

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Research ethics

-must be addressed in initial stages of study and kept in mind in every phase

-first priority is ensuring participants are not harmed

-risk assessment is a key feature of research process (knowing what is acceptable and where to draw the line)

-must balance between pursuit of knowledge and mitigating harm

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tri council policy statement

In Canada, the official statement of ethical conduct for research involving humans; researchers and institutions are expected to adhere to this document to receive federal research funds.

-exists to reduce unintentional harm, researchers may not recognize all risks

-developed due to large amount of unethical research

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Research ethics board

-all canadian research required REB approval, must be obtained BEFORE approaching participants and beginning research

-study can be approved, mdoified, or rejected

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ethics approval quantitative research

-easier to obtain, generally

-stated hypothesis and testing plan

-data gathered from one person at a time

-some REBs favour quantitative work bc it is seena s more scientific

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ethics approval qualitative research

-flexibility for emerging themes means undetermined unsolidifed methods

-may capture data on people who do not want their activities observed

-REBS can restrict project, prevent funding, or prevent project

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TCSPS2 course overlapping principles

1. respect for persons

2. concern for welfare

3. justice

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Respect for persons

-participants are not objects, basic rights need to be respected, includes dignified treatment by researchers

-MOST FUNDAMENTAL PRINCIPLE

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Respect for persons - consent

-informed consent needed, should be given as much info as possible in order to agree to a study

-should be a collaborative relationship, consent is open and can be withdrawn at any time

-those with limited ability are ot hvae a guardian provide consent

-information sheet outlining research, must outline that participant can leave study at any time

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Respect for persons - practical challenges

-difficult to give participants all info to have informed conset

-impractical in ethnography due to unforseen changes, participant bias, unknown people entering setting

-also in experiments, informed consent can skew results (reactive effects)

-deception can be justified but debriefing is important

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Concern for welfare

-concern for well-being of person or group involved in research, must avoid harm and embarassment

-ensure right to PRIVACY

-confidentiality must always be maintained, even when online

-not a concern with public info

-random response technique - useful for sensitive topics, based on probability

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Concern for welfare - qualitative

-dealing with confidentiality is different, despite using pseudonyms, detailed info about the person can signalwho they are

-change identifiable info

-covert research can be intrusive, unconsensual, benefits must outweigh harm to participants

-requires after the fact consent tp use info

-anonymity must be ensured

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Concern for welfare - duty to report

-have a duty to report on certain activities like crime or child abuse, but boundaries must be clarified in advance

-REB review and approval required

-sponsored research can infleunce research by setting limitations, expecting results, or publishing results

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Justice

-burdens and benefits of research should be spread across society

-no one should be exploited for research, or systematically excluded

-principle of no harm emphasized, informed consent

-harm should not outweigh benefits

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3 sources of bias in sampling

1. not using a random sampling method

2. sampling frame being inadequate (Excludes some cases or innacurate), even with random sampling

3. non-response (some selected for sample refuse to participate, cannot be contacted, etc.), there may be something different about people who say yes to a study

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sampling error

-occurs when there is a discrepancy btwn smapling and population group

-occurs even with random sampling

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