Persuasive Health Technology

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A collection of vocabulary flashcards based on theories and key concepts related to persuasive health technology.

Last updated 9:17 AM on 3/24/26
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20 Terms

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COM-B model

A theory that suggests behavior occurs when capabilities, opportunities, and motivations interact.

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Behavior Change Techniques (BCTs)

Tools to identify barriers and plan interventions.

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Theory of Planned Behavior (TPB)

A model indicating that human behavior is planned and under conscious control, primarily predicted by intention.

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Nudging

Altering choice architecture to predictably influence behavior without forbidding options.

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Implementation intentions

Concrete plans detailing when, where, and how to execute a behavior.

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Dual-process theory

Suggests two modes of information processing: System 1 (automatic) and System 2 (reflective).

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Self-monitoring

The process of consciously tracking one's own behavior.

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Digital divide

Inequities in access to and benefits from technology due to demographic, social, and economic differences.

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Health literacy

The ability to obtain, process, and communicate health information effectively.

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User engagement

The interaction and ongoing involvement of users with web-based interventions.

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Just-in-Time Adaptive Interventions (JITAIs)

Support delivered continuously, tailored to the user's changing context.

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Presence in Virtual Reality

The subjective experience of being in a mediated environment, reacting as if it is real.

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Shared decision-making

A collaborative process in which patients and practitioners make decisions about treatment together.

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Cognitive overload

A state where the amount of information exceeds the working memory capacity, impairing learning.

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Modeling

The process of learning behaviors by observing and imitating others.

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Parasocial relationships

One-sided relationships formed by media users who see characters or influencers as friends.

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Normative social influence

The influence of others that leads one to conform to be liked or accepted.

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Outcome expectancies

Learning indirectly about the outcomes of behaviors by observing others being rewarded or punished.

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Social comparison theory

The theory that individuals evaluate their own opinions and abilities by comparing themselves to others.

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Fear-appeal

A persuasive message that aims to evoke fear to motivate change in attitude or behavior.

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