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Social Cognition
The way you think about people, emphasizing that you react to your interpretation rather than reality.
Schema
A mental framework or shortcut for categorizing information.
Heuristics
Mental shortcuts used for quick decision making.
Availability Heuristic
The tendency to think something is common based on how easily it comes to mind, often influenced by recent experiences.
Representativeness Heuristic
The reliance on stereotypes or prototypes to determine categories.
Attribution
The process of explaining why people act as they do, either internal (dispositional) or external (situational).
Fundamental Attribution Error (FAE)
The tendency to attribute others' behaviors to their personality while ignoring situational factors.
Actor-Observer Bias
The tendency to attribute one's own actions to circumstances while attributing others' actions to their personality.
Self-Serving Bias
The tendency to attribute success to oneself and failures to external factors, protecting self-esteem.
Cognitive Dissonance
The discomfort felt when actions and beliefs do not align, leading to psychological stress.
Central Route (Persuasion)
A process that involves logic and thoughtful consideration, leading to strong attitudes.
Peripheral Route (Persuasion)
A process relying on superficial cues and emotions, leading to weak attitudes.
Conformity
Changing behavior to match group norms, often for social approval.
Compliance
Agreeing to a request, often following an explicit ask.
Obedience
Following orders from an authority figure.
Social Facilitation
Improved performance on easy tasks in the presence of others, while harder tasks may see decreased performance.
Social Loafing
The phenomenon where individuals exert less effort in a group.
Group Polarization
The tendency for group discussions to strengthen existing opinions.
Groupthink
A situation where harmony within a group leads to poor decision-making.
Stereotype
Oversimplified belief about a group.
Prejudice
A negative feeling or attitude toward a group, often based on stereotypes.
Discrimination
Action taken against a group that reflects prejudice.
In-group Bias
The tendency to favor one's own group over others.
Out-group Homogeneity
The perception that members of other groups are more alike than they are.
Confirmation Bias
Filtering information to only see what supports existing beliefs.
Self-fulfilling Prophecy
A belief that leads to behaviors that cause the belief to become true.
Helping (Altruism)
The act of assisting others, often requiring several steps.
Bystander Effect
The phenomenon where people are less likely to help in emergencies when others are present.
Diffusion of Responsibility
The dilution of personal accountability in groups.
Pluralistic Ignorance
The belief that others do not feel the need to act in emergencies.
Attraction
The factors that lead to relationship formation including proximity, mere exposure, and similarity.
Self-concept
The collection of beliefs about oneself.
Self-esteem
The assessment of one's own worth and value.
Locus of Control
The degree to which individuals believe they have control over their life outcomes, either internal or external.
Spotlight Effect
The overestimation of how much others notice our actions and appearance.