Social pyschology
How thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others
Attribution theory
A social psychology concept that explains how people interpret the causes of events and behaviors → people are naturally inclined to assign causes to their own actions and the actions of others
Situational attribution
Assigning responsibility for an event or action to the environment or the situation
Dispositional attribution
Assigning responsibility for an event or action to the person involved
Fundamental attribution error
The tendency for people to overemphasize internal factors when explaining someone’s behavior, while underestimating the influence of external factors
Actor-observer bias
The tendency of individuals to attribute their own behavior to external factors, while attributing the behavior of others to internal factors
Self-serving bias
Success is attributed to internal factors, while failure is attributed to external factors
Blaming the victim
When someone holds a victim responsible for an incident, either partially or completely, instead of the person who caused it
Stereotypes
A generalized belief or oversimplified mental picture about a particular group of people
Prejudice
A preconceived, usually negative attitude towards an individual or group of people, often without adequate knowledge
Discrimination
The unfair treatment of people or groups based on their perceived or actual characteristics
Just-world phenomena
What happens to us happens for a reason
Ingroup bias
Us vs. them → a person’s own group is superior to others
Scapegoat theory
We are always looking for someone to blame for misfortunes
Other-race effect
We can identify physical features better in our own ethnic groups than in others
Ethnocentrism
Our ethnic or cultural group is superior to other groups
Outgroup homogeneity
We perceive outgroups as very similar and cannot perceive individual differences
Attitudes
Beliefs that can impact our behavior and responses
Persuasion
The act of intentionally convincing someone to change their behavior or thoughts
Central route persuasion
Appealing to thinking
Peripheral route persuasion
Appealing to emotions
Compliance
When someone changes their behavior in response to a request from another person
Foot-in-the-door
Small request first, then a larger request
Door-in-the-face
Larger request first, then a smaller request
Cognitive dissonance
The mental discomfort that results from cognition and actions that are inconsistent or contradictory with one another
Role-playing
The act of assuming a specific character to understand and experience different perspectives and behaviors
Stanford Prison Experiment
A controversial pyschology experiment to stimulate how situational factors affect people’s behaviors
Zimbardo and his research team randomly assigned 24 male college students to be either guards or prisoners in a mock prison
The guards became cruel and sadistic towards the prisoners, while the prisoners became depressed and hopeless
The experiment showed how ordinary people can do terrible things when placed in certain situations
Social contagion
The spread of behaviors, attitudes, and emotions through a group of people
Conformity
Changing one’s behavior to match their group or environment
Normative social influence
Causes people to change their behavior or beliefs to fit in
Informational social influence
Causes people to change their behavior or beliefs to align with others who they believe have accurate information
Factors that influence conformity
Insecurity
Larger groups
Unanimity
Status
Visibility
Culture
Obedience
Following the orders of an authority figure from direct pressure
Factors that influence obedience
Proximity
Status
Authority figures
Other dissenters
Social facilitation
People perform better on tasks when in the presence of others
Social loafing
People put in less effort when working with a group vs. alone
Deindividuation
When people lose their sense of individuality and act differently when in a group
Group polarization
When a group’s opinions become more extreme after discussion
Groupthink
When a group prioritizes harmony over individual beliefs
Culture
A shared set of beliefs, customs, and behaviors shared by a group of people
Norms
The informal rules that govern how people behave in a group
Individualistic vs. collectivistic cultures
Individualistic cultures → Value the individual
Collectivistic cultures → Value the group
Tight vs. loose culture
Tight cultures → Rule-oriented and have strong social norms
Loose cultures → Permissive and have weak social norms
Diffusion of responsibility
People are less likely to take action when in the presence of a large group of people
Social traps
A situation where individuals or a group act to gain short-term benefits, but their actions ultimately lead to negative long-term consequences for the group as a whole
Altruism
A motivational state where a person acts to help another person, even if it comes at a cost to themselves
Bystander effect
Individuals are less likely to offer help to someone in need if other people are present
Social exchange theory
People evaluate their relationships based on a cost-benefit analysis, essentially deciding to maintain relationships where the perceived rewards outweigh the perceived costs
Reciprocity norm
People should return favors and acts of kindness
Superordinate goals
Shared objectives that require cooperation and collaboration between multiple groups or individuals
Grit
Passion and perseverance for achieving long-term goals
Self-fulfilling prophecy
When a person's belief or expectation about an event or person leads to actions that make that expectation come true
Social responsibility norm
People should engage in positive social behavior to contribute to the welfare of their community as a whole