ADMN 233 Rhetorical Argumentation

() is the art of persuasion, not a way to distract an audience from the truth by using clever words.

Rhetoric

A rhetorical argument is made for an () with the () which the writer and audience understand.

Audience, Context

The first factor in formulating a rhetorical argument is considering the (1) between you and the client, specifically the knowledge both of you hold in the (1).

Situation

The 2nd factor in formulating a rhetorical argument is considering the () of your proposal, specifically when you communicate with the audience.

Kairos/Chiros(Timing)

The 3rd factor in formulating a rhetorical argument is the () of your proposal. This includes the (), () and () of the proposal, as well as () and ().

Expression, Logic, Emotion, Ethics, Clarity, Conscientiousness