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Sample:
a group of participants in a study selected as being representative of a defined population (control variable defines population)
Population:
a large group to which the results of a study conducted on a sample of that group may be inferred (group of potential participants to whom you want to infer the results of a study)
Inference:
a conclusion reached on the basis of evidence and reasoning (generalization of results found in the sample to some larger group) (sample to pop)
Generalizability:
ability to generalize results to different populations with the same characteristics in different settings (pop to pop)
Statistic:
a value representing a characteristic of a sample
Parameter:
a value representing a characteristic of a population
Sampling:
the act process, or technique of selectin a suitable sample,
o  Specifically the act, process, or technique of selecting a representative part of a population for the purpose of determining parameters or characteristics of the whole population
Issues related to sampling
-Â Â Â Â Â Â Â Larger sample, more representative, but may be too costly
-Â Â Â Â Â Â Â Selection may be flawed (taking easy way out)
-Â Â Â Â Â Â Â What kind of participants do you need
-Â Â Â Â Â Â Â Age: gender : trained or untrained: experts or novices
-       Size – special types (athletes, cyclists, etc)
-       Can you get permission – can you find enough
Probability sampling:
likelihood of any one member of population being selected is known
Nonprobability sampling
-Â Â Â Â Â Â Â likelihood of selecting one member of population is not known
Random sampling:
procedure for selection of participants for a study that provides an equal chance of election for all members of the population       Â
simple random sample procedure
o  Must obtain a complete sampling frame
o  Each person has same change of being selected
o  Suitable where population is relatively small and where sampling frame is complete and up to date
Systematic sampling:
procedure for selection of participants for a study in which every nth individual on a list is selected
o  Challenges: periodicity
o  Must first workout a sampling fraction by dividing population size by sample size and select every nth
Stratified sampling:
selection procedure for participants in a study that provides an equal chance of selection for all members of purposeful divisions of the population
o  Divide populations into relevant subgroups and randomly sample subgroups
Cluster sampling:
useful wen the population to be studied is infinite, a list of members of the population Is nonexistent, the geographic distribution of the population Is widely scattered
o  Randomly sample groups
advantages of non probability sampling
cheaper,
used when sampling frame isn’t available,
useful when population is so widely dispersed that cluster sampling wouldn’t be efficient,
Often used in exploratory studies,
some research not interested in working out but what proportion of population give a particular response but rather in obtaining an idea of the range of responses on ideas that people have
Not always possible to undertake probability method of sampling
Convenience sampling:
group of participants for a study selected because of readiness of opportunity
Quota sampling:
non probability technique where the assembled sample has the same proportions of individuals as the entire population with respect to known characteristics traits or focused phenomenon
o  Divide population into subgroups, identify proportions inn the population, select subjects from various subgroups, ensure sample is representative of the entire population
o  Disadvantages: bias from interviews, impossible toe estimate accuracy because not random sample
Snowball sampling:
you initially contact a few potential respondents and then ask them whether they know of anybody with the same characteristics that you are looking for in your research
Periodicity
-Â Â Â Â Â Â Â Bias caused by particular characteristics arising in the sampling frame at regular units
Sampling error
-Â Â Â Â Â Â Â Inclusion of participants in a study that results in a sample not representative of the population due to chance error
sample size
(Adult U.S. population/ 1000-1500 participants = typical)
issues
o  Larger sample = smaller the sampling error
o  Big is good, appropriate is better
What is effect size
Calculated value that serves as a relative index of the meaningfulness of results
o  Idea of standard deviation to contextualize the difference between the two groups
o  Standard deviation is a measure of how spread out a set of values are
Variance:
large variance as measured by the standard deviation the results you find may not represent what actually happened in your research
Validity:
in an experiment the researcher attempts to establish cause and effect relationships
o  Requires a logical process
Good theoretical framework
Use of appropriate subjects
Application of correct type of design
Use of correct statistical model
Proper selection and control of independent variable
Appropriate selection and measurement of dependent variable
Correct interpretation of results