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Target population
The general population that the study seeks to understand
source population
The specific individuals from which a representative sample will be drawn
Sample population
Individuals asked to participate
Study population
Eligible participants
Bias
Systematic error that can affect the study's design, conduct, or analysis, leading to incorrect results
Sampling bias
Happens when the sample is not representative of the source population
Nonrandom sampling bias
Happens when individuals do not have an equal chance of being selected for the study
Simple random sampling
Each person has equal chance of being selected
Systematic sampling
Every nth person is selected
Stratified sampling
Population is divided into groups with a common attribute and a random sample is chosen within each group
Cluster sampling
Population divided into clusters then some clusters are randomly selected
Goal of any sampling method
Create a sample population that represents the source population and ideally the target population
Participation rate
Percentage of the sample population included in the study
Internal validity
Extent to which the study design, conduct, and analysis answers the research question without bias
External validity
Extent to which the results of the study can be generalized to other settings, population, or times
Purposive Sampling
Non probability sampling method that recruits participants based on their unique insights
Data saturation
In qualitative research, when no new information emerges from further data collection
convenience sampling
where individuals are selected based on ease of access (eg., schools, workplaces, communities).