Media Distribution, Marketing, and Convergence in the Digital Age

Fill-in-the-blank flashcards based on concepts related to media distribution, marketing, and convergence.

Traditional Distribution involves __ and scheduled releases such as cinema screenings and TV broadcasts.

physical

Digital Distribution allows media to be accessed instantly through __ platforms.

online

Oppenheimer maximized box office revenue through exclusive __ screenings before moving to digital platforms.

IMAX

Red Notice was released directly to __, skipping a traditional theatrical release.

streaming

Cinema releases generate higher per-viewer __, whereas streaming ensures long-term audience engagement.

revenue

Piracy poses a challenge to digital distribution by allowing films and music to be __ and downloaded illegally.

leaked

Each pair will research a media product's __ strategy for a presentation.

distribution

Disney+ Premier Access allowed viewers to pay extra for early access to films like __.

Mulan

Challenges of digital distribution include subscription __, where audiences are overwhelmed by too many services.

fatigue

Barbie’s marketing used collaborations like Barbie x __ to engage audiences.

Crocs