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Social Psychology
the scientific study of the way in which people’s thoughts, feelings, and behaviors are influenced by the real or imagined presence of other people
Social Influence
The effect that the words, actions, or mere presence of other people have on our thoughts, feelings, attitudes, or behavior
Social influence examples
A person deliberately trying to change another person’s behavior or attitude
peer pressure, to an extent
Construal
The way in which people perceive, comprehend, and interpret the social world
Construal examples
To understand why people intentionally hurt one another, the social psychologist focuses on how people construe a a specific social situation, does frustration always precede aggression?
Social Psychology versus sociology
Sociology: Level of analysis is the group, institution, or society at large
Social Psychology: Analysis is the individual within a group, institution, or society
Fundamental attribution error
The tendency to overestimate the extent to which people’s behavior is due to internal, dispositional factors and to underestimate the role of situational factors
Behaviorism
A school of psychology maintaining that to understand human behavior, one need only consider the reinforcing properties of the environment
Behaviorism examples
Reward of money enforces behavior, punishment stops behavior
Gestalt Psychology
A school of psychology stressing the importance of studying the subjective way in which an object appears in people’s minds rather than the objective, physical attributes of the object
Gestalt psychology example
Do you see a duck looking left or a rabbit looking right, in this photo?
Naive realism
The conviction that we perceive things “as they really are,” underestimating how much we are interpreting or “spinning” what we see
Naive realism example
Political beliefs, people can’t agree because each opposite side believes they are seeing it how it really is
Self-esteem
People’s evaluation of their own self-worth — that is, the extent to which they view themselves as good, competent, and decent
Social cognition
How people think about themselves and the social word; more specifically, how people select, interpret, remember, and use social information to make judgments and decisions