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35 Terms

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Competitive Advantage

Unique strengths enabling a firm to outperform rivals (e.g., lower costs, superior quality).

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Environmental Uncertainty

Lack of complete information about present/future business conditions.

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Environmental Complexity

Numerous dynamic factors (political, economic, social, technological) affecting operations.

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Industry

Group of firms offering similar products/services (e.g., shoe manufacturing industry).

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Porter’s Five Forces

Porter's Five Forces is a framework to analyze competition in a market. The five forces are: 1) Threat of new entrants - ease of new competitors entering the market. 2) Bargaining power of suppliers - influence of suppliers on costs. 3) Bargaining power of buyers - influence of customers on prices. 4) Threat of substitutes - chance of customers finding alternative products. 5) Competitive rivalry - level of competition among current businesses.

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Rivalry Among Existing Firms

Competition intensity in a market (e.g., many shoe brands leading to high rivalry).

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Bargaining Power of Suppliers

Suppliers' control over input prices (e.g., few leather suppliers resulting in high power).

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Bargaining Power of Buyers

Customer influence on prices (e.g., many shoe sellers giving buyers price-dictating power).

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Threat of New Entrants

Potential competitors entering the market (e.g., easy market access increasing threat level).

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Threat of Substitutes

Availability of alternative products that can replace existing offerings (e.g., sandals vs. sneakers).

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Global Management

Managing operations across different countries (e.g., adapting to various foreign cultures).

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Globalization

Growing interdependence among markets/countries (e.g., APEC, AFTA agreements).

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E-commerce

Online business facilitated by technological platforms (e.g., Amazon, Lazada).

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Cost Leadership

Competing by offering lower prices (e.g., budget airlines).

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Quality Differentiation

Offering unique product features that distinguish a brand (e.g., Apple’s ecosystem).

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Speed/Flexibility

Ability to provide rapid delivery and response (e.g., Zara’s fast fashion model).

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Innovation

Introduction of new products or methods (e.g., Tesla’s electric vehicles).

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Exporting/Importing

Selling local goods abroad (export) or acquiring goods from other countries (import).

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Foreign Subsidiary

A fully owned branch located in a foreign country (e.g., Toyota USA).

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Licensing

Granting rights to produce or sell a product (e.g., Disney licensing character images).

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Franchising

Replicating a successful business model in different locations (e.g., Jollibee in the Middle East).

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Joint Venture

Shared ownership and control of a business with a foreign partner (e.g., Sony-Ericsson).

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Strategic Alliance

Cooperation between companies without equity involvement (e.g., Starbucks collaborating with Barnes & Noble).

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APEC

Asia-Pacific Economic Cooperation, promoting free trade in the Asia-Pacific region.

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AFTA

ASEAN Free Trade Agreement, reducing trade tariffs among Southeast Asian nations.

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Access to Inputs

Availability of cheaper or more resources (e.g., outsourcing labor).

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Lower Production Costs

Manufacturing in countries with lower wage rates (e.g., production in Vietnam).

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Larger Markets

Expanding customer bases through international presence (e.g., Netflix's global streaming).

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Corporate Social Responsibility (CSR)

A framework emphasizing ethical responsibilities toward people, planet, and profit.

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People (Social Responsibility)

Focus on fair treatment of employees and community initiatives.

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Planet (Environmental Responsibility)

Emphasizing reducing environmental impact and promoting sustainability.

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Profit (Economic Responsibility)

Focus on ethical profitability that benefits stakeholders.

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PEST Analysis

A tool to analyze Political, Economic, Social, and Technological factors affecting industries.

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Extended Versions (PESTLE/PESTEL)

PEST analysis enhanced with Legal and Environmental factors.

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Macro-Environmental Factors

Broad external forces impacting businesses beyond direct control.