MIL L4

PRINT MEDIA, BROADCAST MEDIA, NEW MEDIA, MEDIA CONVERGENCE

TYPES OF MEDIA:

PRINT MEDIA

In this media, paper and ink is reproduced in a printing process that is traditionally mechanical such as books, newspapers, magazines, journals, newsletters, and brochures. It may include text, graphics, or a combination of both.

TEXT MEDIA

A type of print media which is a simple and flexible format for conveying ideas, whether handwritten or printed.

TYPOGRAPHY

The art and technique of arranging the visual component of the written word.

VISUAL MEDIA

Is a type of print media that refers to pictures, photos, images, and graphics used to channel communication using the sense of sight. Visuals combined with text are also considered as visual media.

VISUAL MEDIA

Is a general term for any medium that mainly makes use of sight as a channel to receive the message.

GRAPHIC DESIGN

It is the process of visual communication that organizes and presents information developed through a creative process for a particular purpose.

INFORMATIONAL GRAPHICS, CARTOONS, PHOTOGRAPHY

EXAMPLES OF VISUAL MEDIA UNDER GRAPHIC DESIGN:

INFORMATIONAL GRAPHICS (INFOGRAPHIC)

Is a visual representation of information to understand the high-volume and complex data easily.

CARTOONS

A sketch or drawing intended as satire, caricature, or humor.

PHOTOGRAPHY

A photograph is an image created by light captured on a light-sensitive surface, which is usually photographic film. Nowadays, few people use photographic film. The advent of digital photography via digital cameras and cellular phones has made taking photographs easier and less expensive.

BROADCAST MEDIA

A type of Media that reaches target audiences using airwaves as the transmission medium. Examples of broadcast media are radio and television.

AUDIO MEDIA

A type of broadcast media that uses audio or voice recording as a medium in the delivery of information. These are devices that appeal to the auditory sense.

MULTIMEDIA

A type of broadcast media concerned with the computer-controlled integration part of text, graphics, drawings, still moving images, videos, and animation.

NEW MEDIA

A term used to integrate technologies emerging on one digital platform to organize and distribute content. Some examples are podcasts, augmented reality, video games, blogs, and wikis.

MEDIA CONVERGENCE

Refers to the merging of different equipment and tools for producing and distributing news through digitalization and computer networking. It allows media texts to be produced and distributed on multiple media devices.

MEDIA CONVERGENCE

Is the synergy of communication, computing, and content in the digital world. A smartphone that has a camera, radio, web browser, video etc. is an example of converged media.

TECHNOLOGICAL CONVERGENCE

Media Convergence is also known as

NEWS PORTALS, ONLINE MAGAZINE, ONLINE BOOKS, BLOGS

EXAMPLES OF PRINT MEDIA AND NEW MEDIA CONVERGENCE:

ONLINE VIDEOS, ONLINE STREAMING, VIDEO CONFERENCING AND ONLINE MESSAGING

EXAMPLES OF BROADCAST MEDIA AND NEW MEDIA CONVERGENCE