ABME 10 2ND EXAM

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37 Terms

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business

entitites involved in transforming resources to products or services, offering it to custoemrs, in order to address their needs, profitably

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business functions

processes or operations executed by businesses to ensure the proper function of an organization

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marketing

  • addressing customer needs profitably through products and services

  • also in charge of branding and promoting for customers to know better what they offer

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operations

  • transforming resources to products or services

  • also oversees the processes from coordinating with suppliers to ensure delivery to customers

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finance

  • ensures where to source money (capital) and how to use it efficiently and effectively

  • ensures every account is in good position

  • also ensures that profits and revenues are maximized and return-of-investment (ROI) is realized

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human resource

  • involved in transformation and offering of products or services

  • scopes in attracting and recruiting work force, developing them to their full potential, and ensuring that they will stay

  • responsible for ensuring that there are right number of right people, with the right skills, in the right place at the right time

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business planning

serves as a blueprint on how one will make the business possible and successful

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business model canvas

simple tools which illustrates or visualizes the business model

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business model

shows how an organization creates, delivers, and captures value

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marketing 

art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering and communicating superior customer values

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brand

mark of ownership which distinguishes itself from other makers in the industry

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identity

communicated through a name, term, design, symbol, or a logo

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pricing

art and science of assigning values to your offering

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cost plus

price depensd on costs + patong (mark-up)

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going rate

price depends with competitors (tapatan)

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low-cost

pricing affordably to be bought by many

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premium

pricing at a premium (high) to show quality/image/differentiate/user

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discount

pricing at a discount to trick customers, but actually has profits already

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psychology

pricing to seemingly deceive and trick the brain

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operations management

function concerned in transforming resources (inputs) to become products and services (outputs) conforming to the specifications desired by the customers

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supply chain

focuses on the flow of goods from raw materials to consumption

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value chain

processes of activities which traces the value addition and transformation happening in a product from resources until it reaches the customers

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financial decision

  • where to source the funds

  • raise capital to start the business

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debt financing

borrowing money and paying it back with interest

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equity financing

selling a portion of the company in exchange for the capital need 

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venture capitalist

business, firms, or industry experts who put their money on start-ups and other companies with high growth potential in exhcange for shares of the company

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angels

individuals, often successful business people who uses their own fund to invest in early stage companies who they consider to have great potential

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investment decision

  • where to put the funds

  • assessing the viability of the venture to be pursued

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capital expenditure

expenditures which are laid out to create benefits in the future

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direct cost

tied directly to the production of goods and delivery of services

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indirect cost

expenses related to running the business but not directly to the production of the goods or services

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working capital

investment in certain operating expenses that need to be funded externally initially because it can’t be paid for by revenues which are yet to be earned

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initial investment

amount the entrepreneur will need in setting up the business

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pitch

  • presentation of a business idea to an audience, usually, potential investors, partners, and for some the customers themselves

  • “selling” activity

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elevator pitch

main intent is not to sell but to intrigue

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business pitch

aim to seal a deal or gain attention for evaluation