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business
entitites involved in transforming resources to products or services, offering it to custoemrs, in order to address their needs, profitably
business functions
processes or operations executed by businesses to ensure the proper function of an organization
marketing
addressing customer needs profitably through products and services
also in charge of branding and promoting for customers to know better what they offer
operations
transforming resources to products or services
also oversees the processes from coordinating with suppliers to ensure delivery to customers
finance
ensures where to source money (capital) and how to use it efficiently and effectively
ensures every account is in good position
also ensures that profits and revenues are maximized and return-of-investment (ROI) is realized
human resource
involved in transformation and offering of products or services
scopes in attracting and recruiting work force, developing them to their full potential, and ensuring that they will stay
responsible for ensuring that there are right number of right people, with the right skills, in the right place at the right time
business planning
serves as a blueprint on how one will make the business possible and successful
business model canvas
simple tools which illustrates or visualizes the business model
business model
shows how an organization creates, delivers, and captures value
marketing
art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering and communicating superior customer values
brand
mark of ownership which distinguishes itself from other makers in the industry
identity
communicated through a name, term, design, symbol, or a logo
pricing
art and science of assigning values to your offering
cost plus
price depensd on costs + patong (mark-up)
going rate
price depends with competitors (tapatan)
low-cost
pricing affordably to be bought by many
premium
pricing at a premium (high) to show quality/image/differentiate/user
discount
pricing at a discount to trick customers, but actually has profits already
psychology
pricing to seemingly deceive and trick the brain
operations management
function concerned in transforming resources (inputs) to become products and services (outputs) conforming to the specifications desired by the customers
supply chain
focuses on the flow of goods from raw materials to consumption
value chain
processes of activities which traces the value addition and transformation happening in a product from resources until it reaches the customers
financial decision
where to source the funds
raise capital to start the business
debt financing
borrowing money and paying it back with interest
equity financing
selling a portion of the company in exchange for the capital need
venture capitalist
business, firms, or industry experts who put their money on start-ups and other companies with high growth potential in exhcange for shares of the company
angels
individuals, often successful business people who uses their own fund to invest in early stage companies who they consider to have great potential
investment decision
where to put the funds
assessing the viability of the venture to be pursued
capital expenditure
expenditures which are laid out to create benefits in the future
direct cost
tied directly to the production of goods and delivery of services
indirect cost
expenses related to running the business but not directly to the production of the goods or services
working capital
investment in certain operating expenses that need to be funded externally initially because it can’t be paid for by revenues which are yet to be earned
initial investment
amount the entrepreneur will need in setting up the business
pitch
presentation of a business idea to an audience, usually, potential investors, partners, and for some the customers themselves
“selling” activity
elevator pitch
main intent is not to sell but to intrigue
business pitch
aim to seal a deal or gain attention for evaluation