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probability sampling
every member of the population has a known, non-zero chance of being selected. This method includes techniques like simple random sampling, stratified sampling, and cluster sampling.
simple random sampling
every individual has an equal chance of being selected
systematic sampling
select every k-th person from a list
stratified sampling
divide the population into the strata (groups) based on characteristics (age, gender), then randomly sample from each group
convenience sampling
select individuals who are easiet to reach
Cluster sampling
divide the population into clusters (often geographically), then randomly select whole clusters
Drawing names from a hat
Simple random sampling
choose every 10th person from a list of employees
systematic
ensures representation from all sub groups
stratified sampling
Useful when the population is spread out geographically
Cluster sampling