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Bottom-up processing
relying on external sensory information
builds perception from raw sensory data (data-driven)
Top-down processing
relying on internal expectations (explains why people see the same things differently)
uses prior knowledge, experiences, and expectations to interpret sensory information (concept-driven)
Internal factor that filters perception and fills in gaps: Schema and Perceptual Set
Schema: your way to organize cognitive information
Perceptual Set: your expectations of what you will see, based on environmental context, emotions, culture
Gestalt Principles of Perception
explains how we organize perceptions into meaningful wholes, making quick sense of our environments
1st principle of Gestalt: Closure
our brain fills in gaps to create a complete image
Gestalt Principles of Perception: Figure and Ground
we distinguish objects from their background (auditory too; we can hear different instruments at once)
Gestalt Principles of Perception: Proximity
we perceive objects as grouped together if they are close
Gestalt Principles of Perception: Similarity
we perceive objects as grouped together if they are alike
Attention
a combination of sensation & perception, affected by internal and external factors
Selective Attention
focusing on one stimulus and filtering the rest out
Selective Attention: Cocktail party effect
auditory selection
Selective Attention: Inattentional blindness
failing to make a change because you’re focused elsewhere
Selective Attention: Changed Blindness
not noticing a large change in a scene because you’re distracted, blink, or have another visual interpretation
Depth Perception
binocular cues like retinal disparity & convergence help us perceive depth using both eyes
monocular cues like relative size, linear perspective, and texture gradient give the illusion of depth even with one eye
Retinal Disparity
can tell how far something is by how different the object appears to the left vs. right eye
large disparity = close
small disparity = far
Convergence
with both eyes, you can tell how far something is by how much your eyes turn inward
Relative Size
with 1 eye, you can tell how far something is by how big it appears compared to how big you know it actually is
Texture Gradient
with 1 eye, you can tell how far something is by whether its texture gets smoother and smoother (far) or more defined (close)
Linear Perspective
with 1 eye, you can tell how far something is by lines converging in the distance
Interposition
with 1 eye, you can tell how far something is by whether other objects get in the way of it or not
Visual Perceptual Constancies
allow us to maintain a stable perception of objects even when their appearance changes in our visual field
Visual Perceptual Constancies: Size Constancy
we perceive an object as having the same size,e even if its image on the retina gets smaller as it moves away
Visual Perceptual Constancies: Shape Constancy
we recognize an object’s shape even if its angle changes, like seeing a door open & close
Apparent Motion
occurs when we perceive motion even though objects aren’t actually moving (helps explain phenomena like animations, optical illusions, some neurological conditions)