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Total Revenue - Explicit Costs.
greater than economic profits because the former do not take implicit costs into account.
Costs that don’t change with output.
any cost that does not change when the firm produces zero units of output
Total Cost / Quantity
declines continually as output increases.
Change in total cost / change in quantity.
change in total cost that results from producing one more unit of output.
Marginal utiltiy
b. change in total utility obtained by consuming one more unit of a good
Other things equal, an increase in the price of product A will
decreases the marginal utility per dollar spent on A
If the supply and demand curves for a product both decrease, then equilibrium
quantity must decline, but equilibrium price may rise, fall, or remain unchanged