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Which industrialists were known for their support of the arts
Henry Ford and John D Rockefeller
What was the name of the people who celebrated the efficiency and democracy that could be achieved through technology
Machine Age Idealists
Where and when was Charles Sheeler born
Philadelphia in 1883
What and where did Charles Sheeler study
Painting at the Pennsylvania Academy of the Fine Arts
When was Sheeler exposed to cubism
On a trip to Paris in 1909
Which magazines did Sheeler work for as a photographer
Vogue and Vanity Fair
What did Sheeler collaborate on with photographer Paul Strand
Manhatta, a silent movie romanticizing the sky scrapers of Ne York City
What is precisionism
Sheeler’s hard-edged, photorealist painting style celebrating modern technology
Which artists other than Sheeler practiced precisionism
Preston Dickinson, Elsie Driggs, and Louis Lozowick
Taylorism(scientific management)
The use of scientific studies of motion to maximize output while decreasing waste by having workers limit their movement around the factory and perform small repetitive tasks, being overseen by managers
When and by who was taylorism developed
In the 1880s by Frederick Winslow Taylor
Fordism
The mass production system that built upon taylorism by using an assembly line and conveyor belt
What percentage of market share did the Ford Motor Company have in 1911
20%
What percentage of market share did the Ford Motor Company have in 1913
48%
How many cars was Ford producing in the 1920s
2.3 million cars per year / 1 car every 30 seconds
How much did Ford’s workers make
$5 per day; double the average daily rate($2.50)
What threat did Ford face in 1927
Ford’s competitor, General Motors, pioneered customization and the “annual model change”, leading to a situation where style mattered to consumers more than functionality
What did Ford hire Sheeler for in 1927
To photograph the newly re-tooled River Rouge plant as part of his P.R campaign to combat General Motors
Which image from the River Rouge photographs became famous
Criss-Crossed Conveyors
Elements of Sheeler’s photograph Criss-Crossed Conveyors
The worm’s eye view of the image exaggerates how the conveyor belts and smokestacks tower above the viewers
High contrast appearance
Sharp focus
The darks sides of two conveyor belts intersect in the form of a cross to make a religious allusion
Angles created by the crossing conveyors echo the triangular forms in the steel truss supports
Railcars and the way one of the conveyors seems to disappear underground stress the complexity and interconnectedness of systematic manufacturing
Referenced Taylorism
What was the consequence of Sheeler’s work for hire
Sheeler to be unofficially expelled from the Stieglitz circle in 1923
Why don’t the River Rouge photographs show any people
Fordism’s elimination of wasteful movement downplays the individuality of workers and focuses instead on the machines themselves
President Calvin Coolidge’s quote showing contemporary attitudes on technology and Fordism
“The man who builds a factory builds a temple. The man who works there worships there.”
Vers Une Architecture(1923)—Towards an Architecture
A collection of essays by Swiss architect Le Corbusier where he marvels at the functionality of bridges, factories, elevators, and other industrial architecture that he saw when visiting America and compares them to ancient constructions like the Parthenon.
Which works did Sheeler paint using the River Rouge photographs as source material
American Landscape(1930) & Classic Landscape(1931)
How does Charlie Chaplin express the negative attitudes towards Fordism after the stock market crash
In the silent movie Modern Times(1936), the protagonist, struggling to keep up with the increasing pace of the production line, gets sucked into the cogs of the machine
What happened to Sheeler in 1959
He suffered a stroke that ended his painting career
When and where was Tina Modotti born
In the Northern Italian city of Udine in 1896
What was Tina’s original name
Assunta Adelaide Luigia Modotti
Where did Tina work between 1909 and 1912
In a textile factory, which some consider an important foundation for her later dedication to workers’ causes
When did Tina move to San Fransisco
1913
Where did Tina work when she first moved to San Fransisco
At the Magnin department store, then later as a model
Who did Tina marry in 1917/1918
Poet Roubaix “Robo” de l’Abrie Richey
Which silent movies did Tina Modotti act in
The Tiger’s Coat(1920), Riding with Death(1921), and I Can Explain(1922)
What happened to Tina in 1922
Robo died of smallpox in Mexico City while she was on the way there to join him. After his funeral, she stayed on to complete his work on an exhibition at the Escuela Nacional de Bellas Artes(National School of the Fine Arts)
Who did Tina begin learning photography from in the mid-1920s
Photographer Edward Weston
What did Tina do after her politics became more radical
She joined the Communist Party of Mexico and worked as a propagandist for the Soviet embassy
What elements of Tina’s work did she learn from Weston
Close cropping, dramatic lighting, and sharp focus to make familiar objects seem unfamiliar
Elements of Hands Resting on a Tool(1927)
It is an image of a pair of brown-skinned hands folded on the metal handle of an unidentified tool
Sharp focus on the hands and handle but the worker’s body and clothes are blurry
The hands are ambiguous in their gender
The hands are deeply scored and the skin appears dry and cracked
The texture of the tool handle appears dry and rough, creating visual similarity between the user and their tool
Most likely a portrait of an Indigenous campesino(a Mexican peasant farmer)
Indigenismo
The new Mexican interest in Indigenous life and heritage post-Mexican Revolution
Which of Weston’s works were meant to convey Indigenismo
Bandolier, Corn, Sickle(1927), Woman of Tehuantepec(1929), Hands Washing(1927)
Which other movement influenced Tina’s work
An international “worker photography” movement that began in Europe, with the motto “The camera is a weapon in the class struggle”
What separated Tina’s work from other 1920s photography
Other photographs deleted workers entirely. Unlike Tina Modotti, they focused on the relationship between the workers and the machines rather than on the laborers themselves
Which 1930s photographers also began to focus on the hands of industrial workers
Dorothea Lange and Russell Lee
What happened to Tina in 1929
Following an assassination attempt on the presidential candidate Pascual Ortiz Rubio, the Mexican government banned the Communist Part and she was arrested then deported
Why was Tina Modotti able to return to Mexico in 1939
She was fleeing the rise of fascism
When did Tina Modotti die
1942
When and where was Aaron Douglas born
1899 in Topeka, Kansas
Where did Douglas graduate from and when
The University of Nebraska School of the Fine Arts in 1922
Where did Douglas first work
In Kansas City, Missouri as a high school art teacher for two years
Who encouraged Douglas to move to New York in 1925
Charles S. Johnson, the editor of Opportunity, a journal published by the National Urban League
What influence did German artist Winold Reiss have on Douglas’ work
He encouraged him to bring African influences into his compositions. Reiss was known for his portraits of Black leaders and Douglas built upon Reiss’ use of African inspirations to develop his own style.
Which publications did Douglas draw covers for early in his career
The NAACP journal The Crisis
Johnson’s Opportunity magazine
The magazine Fire!!
God’s Trombones: Seven N**** Sermons in Verse(1927)
A book of poems by James Weldon Johnson, which Douglas illustrated. The painting Let my People Go was later developed from this book.
When did Douglas move to Paris
1931/1932
Notable Douglas mural locations
Fisk University(1930)
The New York Public Library(1934)
The Texas Centennial Exposition(1936)
What did Douglas do from 1940-1966
Worked as a professor of painting in the art department of Fisk University, a historically Black university in Nashville
When did Aaron Douglass die
1979
Let My People Go(1935-1939)
A series of eight paintings Douglas made as enlarged colored versions of the black and white designs he created when illustrating God’s Trombones