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Logos
Logic
Ethos
Credibility
Pathos
Emotion
Mythos
Cultural values
Five Arts of Public Speaking
Invention, Arrangement, Style, Memory, Delivery
Distance Speaking
Public speaking delivered via technology (e.g., Zoom)
Speech Anxiety
Nervousness before/during speaking
Uncertainty Reduction Theory
Reducing anxiety by gaining more information
Spotlight Effect
Belief that others notice your mistakes more than they do
Illusion of Transparency
Thinking your nervousness is more visible than it is
HURIER Model
Hearing, Understanding, Remembering, Interpreting, Evaluating, Responding
Barriers to Listening
Cultural norms, beliefs, attitudes, Ethnocentrism, Mindlessness, Internal/external noise, Thought-speech differential, Pseudolistening
General Purpose
To inform, persuade, or entertain
Specific Purpose
Precise goal of the speech
Thesis Statement
Central idea
Brainstorming
Generating topic ideas
Working Outline
Rough draft structure
Internal Consistency
Logical flow and connections
Audience-Centered
Tailoring message to audience needs
Credibility Elements
Competence, Trustworthiness, Goodwill, Dynamism, Sociability
Demographics
Age, gender, etc.
Psychographics
Standpoint, values, beliefs, attitudes
Digital Literacy
Ability to find and assess digital content
Stop Words
Common words filtered out in searches