Understanding Media and Information Literacy

Literate

Literate

Person skilled in reading, writing, and problem-solving.

Media Literacy

Ability to access, analyze, and create media.

Information Literacy

Recognizing, accessing, and evaluating information effectively.

Technology

Systematic application of art or skill.

Technology Literacy

Using modern tools to acquire relevant information.

Writers and Journalists

Translate meaningful information into printed materials.

Editors

Ensure manuscripts meet high standards for publication.

Director

Clarifies show messages for audience understanding.

Performers

Actors portraying characters in media productions.

Visual Artist

Express ideas and emotions through artworks.

Truthfulness

Conveys accurate and factual messages.

Fairness and Objectivity

Based on evidence without bias.

Responsibility and Integrity

Maintaining integrity without partiality.

Empathy and Sympathy

Sensitivity to others' needs and privacy.

Hardworking

Full effort dedicated to work.

Prehistoric Age

Time before written or recorded history.

Stone Age

Period using stone for tools and implements.

Petroglyphs

Carvings or engravings on rock surfaces.

Pictograph

Images representing words or phrases.

Megalithic Art

Artistic arrangement of large stones.

Metal Age

Characterized by tools made of metal.

Industrial Age

Era of factories and machinery development.

Telegraph

Device for long-distance message transmission.

Electronic Age

Start of modernization with electronic components.

Information Age

Birth of new media and digital technology.

Traditional Media

Mass communication forms before digital media.

New Media

Media native to computers and digital platforms.

Monitoring Function

Informs citizens about current events.

Information Function

Educates audience on facts' significance.

Opinion Function

Facilitates public political discourse.

Watchdog Role

Publicizes governmental and political institutions.

Media Richness Theory

Assesses communication richness of media types.

Information Processing Theory

Humans analyze information like computers.

Contingency Theory

Influence of technology on organizational factors.

Media Naturalness Theory

Face-to-face communication is most natural.

Channel Expansion Theory

Choice of media type for communication.

Print Media

Paper publications physically printed.

Book

Reading material, fictional or non-fictional.

Dictionary

Reference for word definitions and uses.

Thesaurus

Lists synonyms and antonyms alphabetically.

Atlas

Collection of maps with geographic features.

Newspaper

Contains diverse articles in various sections.

Broadsheet

Formal news and in-depth issue analysis.

Tabloid

Condensed news with informal language.

Magazine

Contains articles on various topics for readers.

Journal

Informative articles providing accurate reports on topics.

Newsletter

Released by organizations for specific purposes, published regularly.

Gazette

Official publication for public notices by government.

Pamphlet

Small booklet with detailed, easy-to-understand text.

Brochure

Small magazine showcasing products or services offered.

Leaflet

Printed sheet advertising a product or service.

Flyer

Single-page advertisement for products or events.

Broadcast Media

Programs produced by television and radio networks.

Radio

First wireless communication device, invented by Marconi.

AM

Amplitude modulation encodes information in radio signals.

FM

Frequency modulation uses frequency changes to encode data.

Television

Appliance transmitting images and sounds electronically.

Vladimir Kosma Zworykin

Known as the father of modern television.

Film

Visual storytelling medium with various themes and genres.

Internet

Global network connecting computer users worldwide.

Web page

Document on the internet, part of the World Wide Web.

Hypertext

Links allowing navigation between documents via clicks.

Instant messaging

Real-time text and emoji communication between users.

E-mail

Electronic messages sent globally via the internet.

Distance education

Online learning accessible from anywhere in the world.

E-book

Digital version of a printed book, accessible electronically.

Online shopping

E-commerce providing consumers with diverse product choices.

Indigenous Sources

Materials naturally existing in a specific region.

Oral Tradition

Narrative form where elders recount cultural stories.

Legends

Fictional stories explaining origins of phenomena.

Folktale

Narrative reflecting characteristics of a specific culture.

Epic

Long narrative poetry detailing heroic adventures.

Primary Source

Original materials produced during a historical period.

Callao Man

Earliest human fossil found in Asia-Pacific region.

Bulinao Skull

Skull with golden teeth, unique among ancient remains.

Secondary Source

Documents created after an event has occurred.

Library

Place for extensive research with diverse materials.

Royal Library of Alexandria

Oldest library, destroyed in 300 BC, center of learning.

Biblioteca Nacional de Filipinas

National library established in 1887, houses Rizal's works.

National Air and Space Museum

Holds largest collection of historic aircraft and spacecraft.

The Mind Museum

Interactive science museum with 250 exhibits in Taguig.

Interview

Source of information from an expert in a field.

Archives

Preserved historical documents for thorough research.

Blog

Personal journal expressing opinions and sharing insights.

Blogger

Person maintaining a blog, sharing reviews and insights.