Social influence

Sherif

Light

Jenness

Jellybean

Asch

Conformity

75% of all ps conformed atleast once

Levels dropped to 12% after confederates answers

Lucas

Maths

Perrin and Spencer (conformity-explanations)

Science and engineering students

Deutsch and Gerrard

Which SI?

Evaluation for explanations of conformity

Supporting evidence- NSI- Asch

Supporting evidence- ISI- Lucas

Individual differences - Perrin and Spencer

Which SI occurring- Deutsch and Gerrard

Evaluation for research into conformity

High reliability

Temporal validity

Ecological validity

Culturally relative

Ethical validity

Perrin and Spencer (conformity-research)

369 trials

Smith and Bond

Meta analysis

Average rate of conformity- 31%

Fiji- 58%

Belgium- 14%

Zimbardo

Conformity to social roles

Evaluation for conformity into social roles

High demand characteristics

Contradictory replications- Reicher and Haslam

Ethical validity

Real world atrocities

Reicher and Haslam

Zimbardo replication

Milgram

Obedience

65%- 450v

100%- 300v

12.5%- stopped at 300v when learner objected

Location

Obedience went down to 47.5%

Proximity to learner

Obedience went down to 40%

Proximity to authority figure

Obedience went down to 20%

Security guard

Obedience rate- 76%

Milkman

Obedience rate- 47%

Pedestrian

Obedience rate- 30%

Evaluation into obedience

High reliability

Demand characteristics

Ethical validity

Sampling bias

Ecological validity

Evaluation for situational explanation for obedience

SE- legitimate authority- Bickman

SE- agentic state- Blass and Schmitt

Explain real world atrocities

Incomplete

Bickman

Uniform

Blass and Schmitt

OG footage

Evaluation for dispositional explanation for obedience

SE- Milgram and Elms- link

Contradictory evidence

Incomplete

Alternative factors

Milgram and Elms

Link

Lack some traits

Evaluation into situational factors into social support

SE- conformity- variation of Asch

SE- obedience-variation of Milgram

Methodological flaws

Ecological validity

Evaluation into dispositional factors into resistance

SE- conformity- Holland- Milgram replication

SE- obedience-Oliner and Oliner- Jews

Self report methods

Alternative explanations

Holland

Replication of Milgram

Oliner and Oliner

Jews

Moscovici

Minority influence

Evaluation for minority influence

SE- consistency- Wood et al- meta analysis

SE- flexibility- Nemeth- ski accident

Lack external validity

Nemeth

Flexibility

Wood et al

Consistency

Evaluation into social change

SE- Nolan et al- energy

Indirect + delayed

Individual differences

Nolan et al

Energy