E-Commerce Lecture Notes

Flashcards created to help review key concepts from the E-Commerce lecture notes.

What is e-commerce?

E-commerce is conducting business activities electronically over computer networks.

What are the main categories of e-commerce?

The main categories of e-commerce are B2B (Business-to-business), B2C (Business-to-consumer), C2C (Consumer-to-consumer), and m-commerce (Mobile commerce).

What is Business-to-Business (B2B) e-commerce?

B2B e-commerce is a subset where all participants are organizations, and it connects business partners in a virtual supply chain.

What is the main advantage of Business-to-Consumer (B2C) e-commerce?

B2C allows customers to deal directly with organizations, eliminating middlemen.

What is Consumer-to-Consumer (C2C) e-commerce?

C2C e-commerce involves electronic transactions between consumers, typically facilitated by a third-party platform.

What challenges does e-commerce face regarding consumer trust?

E-commerce faces challenges such as consumer privacy concerns and the need for trust-building strategies.

What characteristics should a successful e-commerce website have?

Successful e-commerce websites should be easy to use, accomplish company goals, be safe and secure, and be affordable to maintain.

What components are critical for an effective e-commerce model?

The three components of a successful e-commerce model are community, content, and commerce.

What are some strategies to drive traffic to an e-commerce website?

Strategies include obtaining a domain name, making the site search-engine friendly, using traffic data analysis, and providing quality content.

What is personalization in the context of e-commerce?

Personalization tailors web pages to target individual consumers, using techniques like implicit and explicit personalization.

What are the core tasks that e-commerce software must support?

Core tasks include catalog management, product configuration, shopping cart facilities, transaction processing, and web traffic data analysis.

What is Transport Layer Security (TLS)?

TLS is a communications protocol that ensures privacy between communicating applications and their users on the Internet.

What is the role of a Certificate Authority (CA) in e-commerce?

A CA is a trusted third-party organization that issues digital certificates to verify identities.

What is electronic cash?

Electronic cash is a computerized amount of money stored and used for e-commerce transactions.

What factors contribute to making e-commerce websites successful?

Factors include ease of use, security effectiveness, customer-oriented features, and meeting the needs of visitors.