Who posited Grice’s Maxims?
Paul Grice
breaking a maxim to deceive
violate
noticeably breaking a maxim
flout
following conversation etiquette to achieve a shared goal
co-operative principle
implying non-verbal meaning by not following the maxims
conversational implicature
giving as much information as is needed
maxim of quantity
telling the truth
maxim of quality
staying relevant to the conversation topic
maxim of relation
being clear
maxim of manner
Who posited the Politeness Principle?
Robin Lakoff
What does the Politeness Principle ensure?
a positive and successful conversation
terms of the Politeness Principle
don’t impose, give options, make the receiver feel good
Who posited the Communication Accommodation Theory?
Howard Giles
behavioural changes made to attune to your conversational partner
Communication Accommodation
What does Communication Accommodation theory ensure?
formation of a positive social identity
Who posited Face Theory?
Brown and Levinson
need to feel liked and appreciated
positive face
need to not feel imposed upon
negative face
challenging someone’s positive or negative face
Face Threatening Act
the way individuals choose to act and conduct themselves in accordance with their environment
facework