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Cognitive Psychology
The study of how we perceive, learn, and remember (the study of the processes that take in, transform, and use information)
What is Cog Psych NOT?
emotion, interactions, individual differences
What is the Black Box problem?
mind is unobservable
Three ways to solve black box problem?
Introspectionism, behaviorism, cognitive approach
Introspectionism
Ask people what they're thinking
Behaviorism
only observe the observable
Cognitive approach
measure cognitive processes through experiments (INFER)
Problems with introspectionism
difficult to verify, reports only reveal end product not process itself
Classical Conditioning
Pair stimulus with previously neutral stimulus (PAVLOV)
Operant conditioning
Strengthening conditioning with positive reinforcers
Reaction time
how long it takes to react to a stimulus
Simple reaction time
reacting to presence or absence of a single stimulus
Choice reaction time
time to respond to one of two or more stimuli
Watson
founder of behaviorism
Skinner
founder of behaviorism
Dependent variable
what you measure and analyze
Independent variable
what you manipulate
Main Effect
influence of independent variable on dependent variable
Interaction
when levels of one independent variable affect the levels of another independent variable (lines cross on graph)
Donders
invented mental chronometry, you can measure mental processes, choice reaction time procedure
Mental Chronometry
study of the time course of mental processes
Serial information processing stages
receive, process, send
Donders subtraction method
detection, decision - detection
Pure Insertion assumption
all stages remain the same when you add another stage
Assumption of additivity
no stages overlap
levels
different conditions of independent variable
job of neurons
to create, receive, and transmit information in nervous system
nerve net
suggested continuous network of nerves
neuron doctrine
Ramon y Cajal, nerve sells transmit signals, not continuous
cell body
metabolism, keeps cell alive, integrates incoming information
dendrite
receive information from other neurons
axon
transmits electrical signal to other neurons
action potential
electrical potential responsible for transmitting neural information
low intensity stimuli neuron firing rate
slow
high intensity stimuli neuron firing rate
high
synapse
space between axon and dendrite of next neuron
neurotransmitters
chemical released at synapse in response to incoming action potentials
specificity coding
firing of very few neurons specialized to respond to a specific stimulus
sparse coding
pattern of firing of a small group of neurons in specific patterns, with most neurons not firing
population coding
pattern of firing of a large group of neurons
Broca's area
speech and language production, frontal lobe
Wernicke's area
language comprehension, temporal lobe
occipital lobe
vision, back of brain
parietal lobe
touch, temperature, pain (somatosensory cortex), top of brain
temporal lobe
hear, taste, smell, bottom of brain
frontal lobe
"higher" cognitive functions (planning, thinking, etc)
cerebellum
motor coordination
brainstem
breathing, heart, etc
Fusiform Face Area (FFA)
responds to faces, temporal lobe (damage causes prosopagnosia)
Parahippocampal Place Area (PPA)
responds to places (both indoor and outdoor), temporal lobe
Extrastriate Body Area (EBA)
responds to pictures of bodies and parts of bodies
Neural Networks
groups of connected neurons or structures
Perception
experiences resulting from stimulation of the senses
Inverse Projection Problem
infinite number of things that could be projection what we see, so our brain estimates attributes
Bottom up processing
sequence of events for processing environment, eyes to brain
Top down processing
processing that originates in the brain
Selfridge's Pandemonium Theory
feature demons, letter demons, decision demons
Helmholtz's theory of unconscious inference
our perceptions are strongly influenced by unconscious assumptions
Gestalt Laws of Perceptual Organization
continuation, pragnanz, similarity
Oblique effect
vertical and horizontal lines more easy to perceive than oblique lines because they're less common in the real world
Light from above assumptions
we assume that light is coming from above because that is how it is in the real world
Scene schema
knowledge of what usually happens in a scene
experience-dependent plasticity
neurons become tuned to respond to common experiences
part of brain "where an object is" is processed
(dorsal) parietal pathway (landmark discrimination)
part of brain "what an object is" is processed
(ventral) temporal pathway (object discrimination)
attention
ability to focus on specific stimuli or locations
selective attention
attending to one thing while trying to ignore others
divided attention
paying attention to more than one thing at a time (probably not actually possible -- more like switching attention)
dichotic listening
one message said in each ear
Early selective attention
BROADBENT - filters message before analyzing for meaning
Intermediate Selective attention
TREISMAN - analyze incoming stimuli, pass through selected message and unattended message much weaker, words with low thresholds have easier time of getting through, words with high thresholds hard to get through
Late Selective Attention
MCKAY - most incoming information is processed to the level of meaning before the selected message is further processed
Load Theory of Attention
low load tasks that use few cognitive resources may leave resources available for processing stimuli unrelated to the task
perceptual load
difficulty of a given task
processing capacity
how much information people can handle
Lavie's theory of divided attention
distracting stimuli have a greater negative impact when primary task is less demanding
Automaticity
if a task isn't too difficult and we have lots of practice with it, we are able to execute it with less attention
Stroop effect
hard to not default to practice responses to stimuli (coglab with colors and words)
Stimulus Salience
areas that stand out and capture attention (color and motion)
Scene Schema
knowledge about typical scenes
covert attention
directing attention while keeping eyes in place
binding
features (such as color, form, motion, location) are combined to create our perception of an object
Triesman's Feature Integration Theory (FIT)
how we perceive individual features as part of the same object
Two stages of Triesman's Feature Integration Theory
Preattentive Stage (objects analyzed into separate features), Focused Attention Stage (combine features)
Balints Syndrome
can't focus attention on individual objects
Simple feature search
looking for things with one characteristic
Conjunction (Complex) search
two features, much slower
consciousness
to be aware of something
first order awareness
phenomenal consciousness, subjective experience/awareness
second order awareness
reflective awareness, access consciousness, thinking about external or internal events
self awareness
knowing our experience is our own
content consciousness
are we conscious of X
state consciousness
awake, asleep, in coma, etc
dualism
Descartes, mind and body exist separately
idealism
Berkeley, the mind is the fundamental reality
materialism/physicalism
physical things are fundamental reality
dual aspect monism/panpsychism
Spinoza, both mind and body are real and exist in all things
contrastive approach
compare conscious and unconscious effects
neglect
neglect patients ignore stimuli on contralateral side, don't realize they have it
Extreme hydrocephalus
enlargement of ventricles