History of Design 3

These flashcards cover key terms, concepts, and notable figures discussed in the lecture on design history, focusing on the post-WWII era through the 1980s.

What was mass Communication can how did it effect design?

The process by which information is shared to a large audience through media like television and radio. This helped advertise new products, lifestyles and social reconstruction.

Describe the Pop Art movement

An art movement that emerged in the UK in the late 1950s, focusing on popular culture less academic art. Occured same time youth groups were popular and pop music.

Describe the Pop Design movement

Designers influenced by pop art and youth culture used this as a driving force behind their design. Took on form over function. Their design styles defined themselves in terms of symbolism.

Describe the importance of Dieter Rams.

A German industrial designer known for the "less is more" approach and his 10 Principles of Good Design.

Was head of product design at Braun and created a unified language for their products.

Give me 5 out of 10 Principles of Good Design here.

1. Good design is innovative

2. Good design makes a product useful

3. Good design is aesthetic

4. Good design makes a product understandable

5. Good design is unobtrusive

6. Good design is honest

7. Good design is long-lasting / long-lived

8. Good design is consistent in every detail

9. Good design is environmentally friendly

10.Good design is as little design as possible

Describe the Post Modernism movement?

Post Modern Design was a reaction against the functional and minimalist approaches to design of the modern movement.

Post Modernism was chaotic, humorous, symbolic, unexpected and eclectic.