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Bruner and Minturn: AIM
To investigate whether an ambiguous figure was seen differently if the context of the figure was changed
(Aka. To investigate the influence of expectation on perception)
Bruner and Minturn: METHOD
An independent groups design
Participants either saw a sequence of letters or a sequence of numbers with the same ambiguous figure in the middle
This figure could either be seen as a 13 (12,13,14) or a B (A,B,C)
Bruner and Minturn: RESULTS
Those who saw a sequence of letters were more likely to see the figure as being the letter B
Those who saw numbers were more likely to say it was the number 13
Bruner and Minturn: CONCLUSION
This shows the expectation of what the figure represented was affected by the context the figure was presented in, making their hypothesis correct
Bruner and Minturn: WEAKNESS
Artificial task
An ambitious figure is designed to trick perception, making the results lack validity.
Bruner and Minturn: STRENGTH
Real world application
It can explain errors such as misidentifying an aircraft as an enemy plane because of expectations or other examples of serious mistakes caused by faulty perception.