Rhetoric Appeals

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Ethos

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Tags and Description

Rhetorical appeals, purposes and tones and modes.

20 Terms

1

Ethos

Appeals to moral or ethical sentiments

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2

Pathos

Appeals to emotions

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3

Logos

Appeals to the mind, to logic. (Facts, data, hard evidence)

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4

Didactic

Primary aim is to teach.

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5

Homily

Any serious talk, speech, or lecture.

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6

Invective

An emotionally violent, verbal denunciation or attack using strong language (foul)

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7

Pedantic

Describes words, phrases, or a general tone that is overly scholastic or bookish.

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8

Analogy

An explanation of a complex situation through a comparison of a less complex or familiar situation (comparison)

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9

Argumentation

Proves the validity of a claim by presenting sound reasoning, thoughtful discussion, and insightful argument that convinces the reader (persuasion).

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10

Cause and Effect.

Explains why things happened or should have happened.

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11

Classification

The division of a general topic or concept into separate categories to promote analysis. (grouping)

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12

Comparison and Contrast

Investigation into the similarities and differences between different things, with attention to what is important or significant.

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13

Deduction

Reasoning that begins with an accepted or assumed generalization to draw a conclusion about a specific case.

Example: All men are mortal. John is a man. Therefore, John is mortal.

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14

Definition

A description of the sort of thing something is alongside, a description of what makes it different from other things of that sort.

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15

Description

Re-creates, invents or visually presents a person, place, event, or action so that the reader can picture what’s being described.

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16

Example or illustration

Using specific examples to support an idea

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17

Exposition

Explain and analyze information by presenting an idea, relevent evidence, and appropriate discussion.

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18

Induction

Reasoning that begins with specific examples or observations and reaches a general conclusion.

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19

Narration

Tells a story or narrates events, often using the tools of the descriptive mode.

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20

Process Analysis

An explanation of how to do something or how something was done

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