Digital Marketing Skills and Career Flashcards

Flashcards based on digital marketing skills and career activity notes from 04/05/2025.

A Social Media Specialist is likely to:

Develop, implement, and manage a social media marketing strategy.

A Social Media Specialist is likely to:

Collaborate with sales and marketing teams on social media campaigns.

A Social Media Specialist is likely to:

Create content to build customer connections and increase brand awareness.

A Social Media Specialist is likely to:

Monitor metrics in social media campaigns for customer engagement and content optimisation insights.

An SEO Specialist is likely to:

Develop optimisation strategies to improve search rankings.

An SEO Specialist is likely to:

Implement keywords for SEO.

An SEO Specialist is likely to:

Monitor metrics to understand SEO performance.

An SEO Specialist is likely to:

Update links for optimisation of search rankings.

An E-commerce Analyst is likely to:

Implement e-commerce strategies to support business goals.

An E-commerce Analyst is likely to:

Set e-commerce goals and key performance indicators (KPIs) for key attributes like audience, acquisition, behaviour, and conversions.

An E-commerce Analyst is likely to:

Monitor and analyse e-commerce metrics.

An E-commerce Analyst is likely to:

Leverage e-commerce data for operational insights.

An AI Marketing Specialist is likely to:

Implement and manage AI-driven marketing platforms and tools.

An AI Marketing Specialist is likely to:

Design data-driven marketing strategies using insights from AI.

An AI Marketing Specialist is likely to:

Personalise customer experiences through targeted content, product recommendations, and dynamic pricing.

An AI Marketing Specialist is likely to:

Measure and report on the success of AI-driven marketing initiatives.

An AI Marketing Specialist is likely to:

Ensure compliance with data privacy regulations when handling customer data and using AI tools.

An Email Marketing Specialist is likely to:

Create email marketing campaigns to promote products or services.

An Email Marketing Specialist is likely to:

Create an archive of emails for lead generation.

An Email Marketing Specialist is likely to:

Purge non-deliverable and unsubscribed email addresses.

An Email Marketing Specialist is likely to:

Use metrics to monitor the performance of email campaigns.

An E-commerce Analyst is likely to:

Implement e-commerce strategies to support business goals.

An E-commerce Analyst is likely to:

Set e-commerce goals and key performance indicators (KPIs) for key attributes like audience, acquisition, behaviour, and conversions.

An E-commerce Analyst is likely to:

Monitor and analyse e-commerce metrics.

An E-commerce Analyst is likely to:

Leverage e-commerce data for operational insights.