globalization

globalization

increasing flow of goods, services, capital, people, and ideas across national borders, driven by advances in technology and transportation

• intersection of culture, technology, economy

ex: Apple, Amazon

glocalization

using the globalization idea and tailering it to local taste, etc…

ex: McDonalds (one product for ALL)

ethnoscape

refers to the flow of people across boundaries

technoscape

refers to flows of technology

ideoscape

refers to flows of political ideas

ex: BLM

mediascape

refers to flow of media across borders

financescape

refers to the flow of money across political borders