represent types of data which may be divided into groups
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numerical discrete
variable that represents a count
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numerical continuous
variable that represents measurable amounts
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explanatory variable
what you manipulate or observe changes in
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response variable
what changes as a result of the explanatory variable
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observational study
collect data in a way that does not directly interfere with how the data arises
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observational study
evidence of a naturally occurring association (correlation), can be generalized
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experiment
researchers randomly assign subjects to various treatments in order to establish casual connections
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association
when two variables show some connection with one another
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independent
no evident connection between two variables
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experiment
can establish causation, cannot be generalized
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census
sample entire population, complex and expensive
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non-response
sampling bias when only a fraction of people sampled respond
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voluntary
sample bias when people only respond because they have a strong opinion
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convenience
sample bias where only individuals easily accessible are included
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simple random sample
randomly select cases from the population where there is no implied connection
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stratified sampling
the population is divided into similar observations (strata) and random samples are taken of each stratum
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cluster sampling
data is clustered, a simple random sample of clusters are taken, data is sampled from all clusters
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control
control for potential effects of variables other than the ones being directly studied
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randomize
randomly sample and assign subjects to treatments
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replicate
to reproduce the exact study on a different sample
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block
if there are variables that are known or suspected to affect the response variable, the subjects are grouped into blocks based on these variables and then randomly assigned cases
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descriptive statistics
summarized collected data through numbers such as averages and percentages
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inferential statistics
draw conclusions about the population based on data from a sample of the population
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parameter
numerical summary of the population
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statistic
numerical summary of the sample
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parameter
ÎŒ,Ï,Ï
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statistic
xÌ ,s,r
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treatment group
receives the variable being tested
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control group
does not receive any treatment
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placebo
an innocuous or inert medication; given as a pacifier or to the control group in experiments on the efficacy of a drug
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placebo effect
any effect that seems to be a consequence of administering a placebo; the change is usually beneficial and is assumed result from the person's faith in the treatment or preconceptions about what the experimental drug was supposed to do
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double-blind
doctors or researches who interact with patients and the patients are unaware of who is or is not receiving the treatment