Week 5 Qualitative Data Collection Methods

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These flashcards cover key concepts and terminology related to qualitative data collection methods, focusing on observation, interviews, focus groups, and the interpretation of qualitative data.

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10 Terms

1
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Observation and Note-taking

Systematic observation strategies used to collect qualitative data during ethnographies or participant observations.

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Systematic Observation Strategies

Key strategies including awareness of interdependence, social structure consideration, context understanding, and participation recognition.

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Field Interviews

Semi-directed conversations designed to understand an individual's point of view, requiring intimacy and trust between interviewer and interviewee.

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Focus Groups

Group interviews that facilitate discussion, allowing researchers to gather insights on shared experiences and meanings.

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Moderator

The individual responsible for guiding focus group discussions, asking probing questions, managing group dynamics, and encouraging participation.

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Saturation

The point in qualitative research where collecting additional data yields no new insights or information.

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Social Construction of Knowledge

The theory that focuses on how everyday perceptions and interactions shape knowledge and understanding of social realities.

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First and Second Degree Constructions

Concepts in social science that explore the multiple realities shaped by social interactions and interpretations.

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Qualitative Data Interpretation

An active process of meaning-making that reveals how communication constructs shared social realities.

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Social Constructionism

The belief that reality is collaboratively built through social interaction and language.

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