Public Speaking and Persuasion

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A series of vocabulary flashcards to help review key concepts related to public speaking and persuasion.

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18 Terms

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Public Speaking

A formal, planned communication process intended to inform, persuade, or entertain an audience.

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Empowerment

The process of gaining confidence and control to achieve desired goals.

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Communication as Action

A linear communication process where a message is sent from a source to a receiver.

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Noise

Any interference that affects the clarity of the message, which can be internal or external.

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Central Idea

The main point or thesis of a speech, usually expressed in a complete declarative sentence.

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Ethical Speaking

The practice of presenting ideas responsibly, with respect to the audience and honesty in information.

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Critical Listening

The process of evaluating the quality of information presented, assessing its validity.

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Rhetorical Criticism

The evaluation of a speech's effectiveness and appropriateness based on its design and delivery.

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Demographics

Statistical data relating to the population and particular groups within it, such as age, gender, and ethnicity.

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Ethnocentrism

The belief that one's own culture or ethnic group is superior to others.

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Cognitive Dissonance

Mental discomfort experienced when holding conflicting beliefs or attitudes, prompting change.

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Maslow's Hierarchy of Needs

A psychological theory that suggests humans have a series of needs that motivate behavior, arranged in a hierarchy.

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Elaboration Likelihood Model

A theory that explains how people process persuasive messages through central and peripheral routes.

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Ethos

An appeal to ethics, establishing credibility and trustworthiness in a speaker.

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Logos

An appeal to logic, where arguments are constructed based on facts and rational evidence.

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Pathos

An appeal to emotion, used to elicit feelings in the audience to persuade them.

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Supporting Material

Evidence or examples used in a speech to reinforce main ideas, including statistics, testimonies, and narratives.

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Nonverbal Communication

Form of communication that involves facial expressions, gestures, postures, and tone of voice, conveying messages without words.