PSYCH week 2 : research methods

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Last updated 9:47 PM on 4/1/26
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38 Terms

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key components of statistical investigation

planning the study, examining the data, inferring from data, drawing conclusions

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cause and effect

whether one variable changes another vs other variables

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distributions

the pattern of variation in data

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statistical significance

pattern does not mean certainty in the data

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generalizability

how much the conclusions / correlations we found in the study apply to the general population

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p-value

probability of observing a particular outcome in a sample

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significance

a result is unlikely to have arose by chance alone

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sample

collection of people that we collect data from

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population

larger collection of people that we would generalize our results to

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random sample

using a probability-based method to select a subset of individuals for the sample from the population

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margin of error

expected amount of random variation in a statistic

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random assignment

randomly assigning participants to sample groups (ex. control, test 1, test 2)

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operational definitions

how research specially defines / measures a concept

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independent variable

variable researcher manipulates / controls

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dependent variable

variable researcher measures but does not manipulate

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confounds

things that could undermine the experiment

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correlational design

when a phenomena is passively observed and measured, only 2 variables, looks at patterns and cannot infer what the causes what

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correlation

measures association between 2 variables

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problems with correlation

shows an association does not equal causation

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qualitative design

observational - often relies of participant observation / testimonials of some sort

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quasi experimental design

an experiment that DOES NOT require rand assignment - relies on existing group membership (ex. married vs single or boy vs girl)

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longitudinal studies

a study that follows the same group of participants over the course of months or years

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surveys

usually questionnaire, that is used to gather mass amounts of data with large amounts of participants (usually for correlational studies)

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internal validity

the degree to which cause and effect between 2 variables has un-ambiguously established

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external validity

the degree which a study’s findings generalize from a specific sample to the context of a broader / larger setting

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ecological validity

the degree to which a study’s findings pertain to daily life / everyday conditions

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studying daily life methods

sampling behaviour, physiology, online behaviour, collect data usage, daily experiences

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experience-sampling method

participant reports on momentary thoughts/emotions/behaviour at different times over the course of a day

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ecological momentary assessment

methodology that repeatedly samples partakers real-world experience/behaviour/physiology in real time

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diary method

participants complete a questionnaire about their thoughts/feelings/behaviours at the end of the day

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day reconstruction method (DRM)

participant describes experiences / behaviour of a given day

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studying daily behaviour

interest in understanding daily actions, best with real life observation

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EAR - electronically activated recorder

method where patient wears a small portable audio recorder - records intermittently snippets of sounds around them

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studying physiology

interest in understanding the response to everyday variables

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white coat hypertension

a phenomenon where patients experience elevated blood pressure in the hospital/doctor’s office but not in everyday life

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ambulatory assessment

assessment of behaviour / physiology / experiences / environment of humans in natural settings

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linguistic analysis

text analysis - extracts grammatical and psychological info

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“smart phone” psychology

using cellphones as a method of data collection - storing information of texts/calls/searchs

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