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Flashcards for vocabulary review.
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Altruism
This behavior puts others’ needs before your own
Social Exchange Theory of Helping
We help when the benefits outweigh the costs
Internal Rewards
Guilt relief or a boost to self-esteem can be this
External Rewards
Helping to boost your image or reputation involves this
Distress and Guilt
This combo of feelings motivates helping through personal discomfort
Anger and Grief
These emotions can shut people down instead of inspiring help
Reciprocity Norm
The social rule of ‘you scratch my back, I’ll scratch yours’
Social Capital
Friends, networks, and trust—this is built on all of them
Social Responsibility Norm
A prosocial norm rooted in ethics and social obligation
Men in Helping
In risky situations, this gender tends to jump in
Women in Helping
More likely to offer support—and ask for it too
Kin Selection
Helping relatives helps our genes survive
Reciprocity (Evolutionary)
Helping relatives, not just out of love—but mutual support
Group Selection
This theory helps explain large-scale cooperation among unrelated individuals
Empathy
Seeing someone suffer and imagining how they feel triggers this
Egoistic Route to Helping
Feeling bad? You might help just to feel relief
Altruistic Route to Helping
Batson says this type of helping is motivated by concern for others
Bystander Effect
When a crowd watches, but no one steps in
Time Pressure
When people are rushed, they often ignore others in need
Good Samaritan Study
A study testing how being late changes your likelihood to help
Similarity
Shared traits or interests increase the chance of helping
Personality Traits
Empathy, agreeableness, and moral reasoning can lead to helping
Reducing Ambiguity and Increasing Responsibility
Pointing at someone and saying ‘Call 911!’ is doing this
Guilt and Concern for Self-Image
You help to maintain a positive self-concept or avoid social judgment
Moral Exclusion
It’s easier to ignore suffering when this mental boundary is in place