Social Norms

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4 Terms

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Define Social Norms

the rules or expectations that are considered acceptable and expected by society

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Describe Social Norms

  • they determine what is right or wrong in the eyes of society

  • they play a crucial role in group identity by defining what is acceptable or not in a social group

  • they have a dynamic nature meaning they’re not fixed and can be influenced based on shifting societal values

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Explain Social Norms in Business

  • social norms can be used to help sell products and services, and help to present new opportunities

  • understanding social norms allows businesses to make better products adjusted to customer needs leading to customer satisfaction

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