Media Studies - Arctic Monkeys (AM)

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Description and Tags

Some main ideas about the AM concerning the GCSE Media Studies curriculum by the AQA.

10 Terms

1

Sheffield

Where the AM are from.

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2

Formation of the AM

The AM was formed by some friends, while they were still in school, making them an organic band.

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3

Organic success

Organic success refers to succeeding as a band organically, for example pure skill, and no other external factors.

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4

Marketing strategies put in place by the AM

  1. Gigs (Small concerts)

  2. Putting music online (Myspace)

  3. Burning CDs and leaving them on public buses

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5

P2P (Peer-to-peer)

eg. Napster

A peer-to-peer network refers to a network which is formed between multiple computers that can share files directly between themselves with no central system.

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6

Bang-Bang Records

The AM first label, which was also made by them.

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7

Intertextual reference

When one text refers to another text, creating a connection or adding depth to the meaning.

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8

Alex Turner

Lead vocalist of the AM.

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9

Representations targeting millennials

The AM used 3 3-tube colour television cameras (Ikegami), to create a vintage feel for their music video in order to target millennials.

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10

What demographic are the AM targeting?

Lower-Middle class millennials.

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