Unit 4: Measuring Social Impact and Scaling

Social Impact Measurement

Social impact measurement evaluates the effects of social programs or enterprises. It involves collecting data to understand and quantify positive changes in society.

B corp certification

B corp certification is given to companies that meet certain standards for social and environmental performance

B corps

B corps are for-profit companies that have received certification from B Lab, a nonprofit organization that certifies businesses that meet certain social and environmental standards

Logic Model

A logic model is a visual representation showing the resources, activities, outputs, outcomes and impact of a program. It outlines the relationship between a programs activities and it's intended effects

Inputs

What an organizations needs in order to do its work (eg. facilities, staff, grants etc.)

Activities

The work that is done in the main programs of an organisation

Outputs

Units of production (eg. number of hours in service delivered, number of products sold, number of beneficiaries served etc.)

Outcomes

Changes in the short, medium and long term

Impact

Ultimate result of achieving mission

Balanced Scorecard

A Balanced Scorecard is a performance management tool used by organisations to align business activities with the vision of the organisation. It provides a balanced view of an organisation's performance by considering four key perspectives

Financial Perspective

Considers financial objectives such as revenue growth, profitability, cost, reduction and return on investment

Customer Perspectives

Considers customer satisfaction, customer loyalty, and market share

Internal process perspective

Considers internal processes that are critical for delivering value to customers and achieving financial objectives

Organisational capacity perspective

Considers organisation's ability to innovate, improve and grow over time

Internal growth

Internal growth happens when a business expends using it's own resources

External growth

External growth happens when a business expands by working with another company

Social franchising

A franchising strategy that builds on commercial franchise strategy to scale proven solutions to societal problems

Strategic Partnership

A formal alliance between two or more entities

Takeover/acquisition

Acquisition is an amicable transaction in which both firms cooperate, takeover happens when firm takes over another by force

Ansoff Matrix

The ansoff matrix is a strategic decision making tool, used to devise product and market growth strategies for an organisation. It shows 4 generic growth strategies that can be applied to any business or industry

Market penetration

Expanding existing products and/or social initiatives to reach more beneficiaries within the current target community

Product development

Create new products and/or solutions to address emerging social needs within the current market

Market development

Extend existing products and/or social initiatives to new geographical areas or demographic segments

Diversification

Introduce new products and/or social initiatives to address different social issues or beneficiary groups