AP psych
Social-cognitive perspective
a view of behavior as influenced by the interaction between peoples traits (including their thinking) and their context
behavior approach
focuses on the effects of learning on our personality development
ex;
1. Classical Conditioning (Pavlov) – Learning Through Association
Example:
A dog learns to salivate at the sound of a bell because it has been repeatedly paired with food (Pavlov’s experiment).
A student feels anxious every time they enter a math class because they previously had negative experiences with math tests.
2. Operant Conditioning (Skinner) – Learning Through Consequences
Example:
A child receives praise (positive reinforcement) for doing homework, making them more likely to do it again.
A worker gets a bonus for meeting a sales goal, increasing their motivation.
A teenager loses phone privileges (negative punishment) for breaking curfew, making them less likely to break it again.
3. Observational Learning (Bandura) – Learning by Watching Others
Example:
A child learns to say “thank you” after watching their parents express gratitude.
A teenager mimics aggressive behavior after watching violent video games or movies.
reciprocal determinism
the interacting influences of behavior, internal cognition, and environment.
ex;
1. Social Media Use
Behavior: A person frequently posts on social media.
Personal Factors: They enjoy receiving likes and comments, which boosts their self-esteem.
Environment: Their online engagement increases, and they get more followers, encouraging them to post even more.
2. Shyness in Social Settings
Behavior: A person avoids social gatherings.
Personal Factors: They believe they are socially awkward and fear judgment.
Environment: Because they don’t engage socially, they miss chances to develop confidence, reinforcing their belief in their awkwardness.
Biopsychosocial approach to psychology
Biological influences
genetically determined temperament
autonomic nervous system
brain activity
Psychological Influenced
learned responses
unconscious thought processes
expectations and interpretations
Social-cultural influences
childhood experiences situational factors
cultural expectations
social support
Research methods in personality
Case study
perspectives incorporating this assessment- psychoanalytic, humanistic
benefits- less expensive
weakness- may not generalize to the larger population
Survey
perspectives incorporating this assessment- trait, social-cognitive
benefits- results tend to be reliable and can be generalized to the larger population
weaknesses- may be expensive; correlational findings
Projective Tests
perspectives incorporating this assessment- psychodynamic
benefits- designed to get beneath the conscious surface of a persons self understanding; may be a good ice breaker
weaknesses-results have weak validity and reliability
Personality Inventories
perspectives incorporating this assessment- trait
benefits- generally reliable and empirically validated
weaknesses- explore a limited number of traits
Observation
perspectives incorporating this assessment- social-cognitive
benefits- allows researchers to study the effects of environmental factors on the way an individuals personality is expressed
weaknesses- results may not apply to the larger population
Experimentation
perspectives incorporating this assessment- social-cognitive
benefits- determines cause and effect
weaknesses- some variables cannot feasibly or ethically be manipulated
How do social-cognition theorists view personality development, and how do they explore behaior?
social-cognitive researchers apply principles of learning, cognition, and social behavior to personality
assessment simulations involving stimulated conditions applies the principle that the best predictor of future behavior is a persons actions in similar situations
ex;
Simulation: A job candidate is given a hypothetical workplace conflict (e.g., handling an upset customer).
Application: Employers analyze the candidate’s response, assuming their past approach to similar issues predicts future performance.
Example: A customer service applicant is asked, "Tell me about a time you dealt with an angry customer. How did you handle it?"