Explore a concept
Thumbnail sketches and mind maps, used for understanding and exploring what stakeholders want and what it needs to do/be
Create initial ideas
Can be quite rough and are used to grasp overall design concept
Explain a design concept
Need to be understood by stakeholders etc and show form and function or a specific detail
Sell the design concept
Shows the product in use and often in CAD form
First-hand information (Primary Research)
Questionnaires/surveys
Interviews/focus groups
Observations Market research - (Secondary Research)
Looking at how others have solved the problem Data
Magazines/reference/books
Material properties
Anthropometric data Biomimicry
uses nature as inspiration for problem solving
Focus groups
Usability testing: Data is gathered as people try out a product
Participatory design: People are actively involved in the design and decision making process at every stage
Interview: Usually one-to-one
Questionnaires
packaging
use of the product
updates and maintenance
disposal
This type of thinking helps designers consider all possible solutions to provide the best service to the user.