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Encoding
The process of getting information into the memory system
Retrieval
The process of getting by information out of memory storage
Parallel Processing
Processing many aspects of a problem simultaneously; the brain’s natural made of information processing for many functions
Sensory Memory
The immediate, very brief recording of sensory information in the memory system
Working Memory
A newer understanding of short term memory that adds conscious, active processing of incoming auditory and visual information and of information retrieved from long term memory
Explicit Memory
Retention of facts and experiences that one can consciously know and “declare”
Effortful Memory
Encoding that requires attention and conscious effort
Automatic Processing
Unconscious encoding of incidental information, such as space time, and frequency, and of well learned information, such as the work meanings
Implicit Memory
Retention of learned skills or classically conditioned associations independent of conscious recollection
Iconic Memory
A momentary sensory memory of visual stimuli a picture image memory lasting no more than a few tenths of a second
Echoic Memory
A momentary sensory memory of visual stimuli; a picture image memory lasting no more than a few tenths of a second
Chunking
Organizing items into familiar, manageable units; often occurs automatically
Mnemonics
Memory aids, especially those techniques that use vivid imagery and organizational devices
Spacing Effect
The tendency for distributed study or practice to yield better long term retention than is achieved through massed study or practice
Testing effect
Enhanced memory after retrieving, rather than simply rereading, information
Shallow Processing
Encoding on a basic level, based on the structure or appearance of words
Deep Processing
Encoding semantically, based on the meaning of the words; tends to yield the best retention
Flashbulb Memory
A clear, sustained memory of an emotionally significant moment or event
Long Term Potentiation
An increase in a cell’s firing potential after brief, rapid stimulation; a neutral basis for learning and memory
Priming
The activation, often unconsciously, of particular association in memory
Mood Congruent Memory
The tendency to recall experiences that are consistent with one’s current good or bad mood
Serial Position Effect
Our tendency to recall best the last and first items in a list
Anterograde Amnesia
An inability to form new memories
Retrograde Amnesia
An inability to retrieve information from one’s past
Proactive Interference
The forward acting disruptive effect of older learning on the recall of new information
Retroactive Interference
The backward acting disruptive effect of newer learning on the recall of old information
Repression
In psychoanalytic theory; the basic defense mechanism the banished from consciousness anxiety arousing thoughts, feelings, and memories
Misinformation Effect
Occurs when misleading information has distorted one’s memory of an event
Source Amnesia
Faulty memory for how, when, or where information was learned or imagined
Cognition
All the mental activities associated with thinking, knowing, remembering, and communicating
Concepts
A mental grouping of similar objects, events, ideas, or people
Prototypes
A mental image or best example of a category. Matching new items to a prototype provides a quick and easy method for sorting items into categories
Convergent Thinking
Harrowing the available problem solutions to determine the single best solution
Algorithm
A methodical, logical rule or procedure that guarantees solving a particular problem
Heuristic
A simple thinking strategy that often allows us to make judgements and solve problems efficiently; usually speedier but also more error prone than a algorithm
Confirmation Bias
A tendency to search for information that supports our preconceptions and to ignore or distort contradictory evidence
Mental Set
A tendency to approach a problem in one particular way, often a way that has been successful in the past
Availability Heuristic
Estimating the likelihood of events based on their availability in memory; if instances come readily to mind , we presume such events are common
Overconfidence
The tendency to be more confident than correct to overestimate the accuracy of our beliefs and judgements
Belief Perseverance
Clinging to one’s initial conceptions after the basis on which they were formed has been discredited
Framing
The way an issue is posed; how an issue is worded can significantly affect decisions and judgments
Phonemes
In a language, the smallest distinctive sound unit
Morphemes
In a language, the smallest distinctive sound unit
Telegraphic Speech
Early speech stage in which a child speaks like a telegram “go car” using mostly nouns and verbs
Aphasia
Impairing of language, usually caused by left hemisphere damage either to Broca’s area or to Wernicke’s area
Ernst Weber
Ernest Hilgard
Edward Thorndike
Albert Bandura
Elizabeth Loftus
Noah Chomsky