Descriptive Statistics
Summarizing and describing data e.g. calculating mean, median, and mode
Inferential Statistics
Making predictions or inferences about a population based on a sample, e.g hypothesis testing.
Significance
Statistical significance indicates whether an observed effect is likely due to chance.
Bar Graph
Bar graphs display categorical data.
Histogram
Histograms show the distribution of continuous data.
Aim
The purpose of the study.
Procedure
Detailed steps followed in the study.
Results
Presentation of collected data.
Findings
Interpretation of results.
Implications
The broader significance or applications of the study.
Anonymity
Ensuring participants' identities are not disclosed.
Informed Consent
Participants are fully aware of the study and agree to participate.
Debriefing
Providing participants with information after the study is complete.
Undue Stress or Harm
Avoiding unnecessary psychological or physical harm to participants.
Lab Experiment
Lab experiments are conducted in a controlled environment, often a laboratory, where researchers can manipulate variables and control extraneous factors to isolate the effects of the independent variable.
Field Experiment
Field experiments take place in real world settings, outside of the controlled environment of a laboratory. Researchers manipulate variables, but the conditions are less controlled compared to lab experiments.
Quasi Experiment
Quasi experiments share similarities with true experiments, but they lack full randomization of participants to experimental and control groups.
Natural Experiment
Natural experiments occur when the researcher takes advantage of naturally occurring situations where random assignment is not feasible, but conditions resemble a true experiment.
Null Hypothesis
Null hypothesis assumes no effect.
Research Hypothesis
Research hypothesis predicts an effect.
Random Allocation
Randomly assigning participants to different experimental conditions.
Independent Samples
Participants are only in one experimental condition.
Repeated Measures
Participants experience all experimental conditions.
Demand Characteristics
Participants alter their behavior based on perceived expectations.
Social Desirability Effect
Participants respond in a way they believe is socially acceptable.
Ecological Validity
The extent to which study conditions reflect real world situations.
Observations
Systematic watching and recording of behavior.
Case Studies
In-depth analysis of an individual, group, or event.
Method Triangulation
Using multiple research methods to study the same phenomenon.
Opportunity Sample
Participants chosen based on availability.
Random Sample
Every member of the population has an equal chance of being selected.
Snowball Sample
Participants recruit others for the study.
Self-Selected Sample
Participants volunteer to take part.
Stratified Sample
Ensures representation of subgroups.
Representative Sample
Reflects the characteristics of the population.
Anecdotal Data
Personal stories or experiences.
Empirical Data
Collected through systematic observation or experimentation.
Internal Validity
The degree to which an experiment accurately measures what it intends to.
Construct Validity
The extent to which a test measures the construct it claims to measure.
Independent Variable
Independent variable is manipulated.
Dependent Variable
Dependent variable is measured.
Controls
Factors kept constant to prevent confounding.
Placebos
Inactive substances or treatments.
Operationalization
Defining variables in measurable terms.