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30 Terms

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Presentational speaking

More inclusive, less formal, interactive, and reaches a smaller audience.

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Good presentational speaking

Goal-directed, audience-centered, and ethically constructed.

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Misrepresentation

Core plagiarism; claiming someone else's work as your own.

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Cut-and-paste plagiarism

Piecing together information from multiple sources or excerpts.

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Incremental plagiarism

Failing to credit paraphrased material.

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Self-plagiarism

Reusing one's own previously published work without acknowledgment.

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Communication apprehension

The inability to make a speech due to psychological factors.

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Demographic audience analysis

Analysis based on age, sex/gender, location, group affiliation.

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Psychological audience analysis

Analysis based on audience attitudes, motivations and learning styles.

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Cognitive restructuring

Recognizing and modifying one's irrational thoughts.

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Inoculation

Technique to make an audience immune to attempts to change their attitudes.

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Qualities of a good topic

Interesting, significant, fresh, timely, audience-appropriate, easy to research.

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Specific purpose statement

Written as a full infinitive phrase expressing one distinct idea.

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Qualities of a good introduction

Captures attention, uses quotes, states interesting facts, uses technology.

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Qualities of a good conclusion

Restates thesis, ends with a clincher, refers back to introduction.

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Primacy effect

Audience remembers what they hear first.

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Recency effect

Audience remembers what they hear last.

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Evidence for organizing presentations

Ensures organization and balance, identifies evidence.

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Supporting materials

Include statistics, examples, and testimony for arguments.

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Types of examples

Brief, extended, hypothetical.

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Ethos

Credibility and trustworthiness of the speaker.

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Logos

Logical reasoning used in arguments.

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Pathos

Emotional appeal in persuasive communication.

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Monroe’s motivated sequence

Organizing presentation to encourage immediate action.

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Active agreement

Audience agrees and commits to the message.

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Passive agreement

Audience agrees, but does not act upon it.

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Distributed audience

An audience watching presentations remotely via technology.

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Assertion evidence model

Images should be explanatory rather than decorative.

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Eye contact

Looking into the audience's eyes to enhance engagement.

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Q&A session

An interactive part of a presentation where the audience asks questions.