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Types of memory
Procedural - how to do something
Semantic - facts or meaning
Episodic - experiences / personal events
Encoding
The process of converting information into a format that can be stored in our memory
Types of encoding
Visual - stored as a mental image
Acoutsitc - stored as a mental recording
Semantic - stored as a fact
Types of Retrieval
Free recall - no additional help or aid
Recognition - able to identify something seen before
Cued Recall - using a clue
Multi-Store Model of Memory
Sensory input into the sensory store
information forgotten due to decay
information moves to STM store through
attention
information forgotten due to decay and displacement
infiormation maintained by rehearsal
information into LTM through encoding
Components of the MSM
Sensory Store
in the form it arrives
limited but unmeasureable capacity
stays for >1 second
STM
acousticly
7±2 items
stays for 20-30 seconds
LTM
semantic
boundless
lifetime
Murdockâs Serial Position Study
10 - 40 words of the 4,000 most common english words
103 psychology students tested in groups after listening to words
Higher recall for words at the beginning and end of the list due to primacy and recency effect
likelihood of remmebering word is related to its position in a series
Evaluation of Murdockâs Serial Position Study
Lab experiment (Low ecological Validity)
Low mundane realism
Low populational Validity
Bartlettâs âWar of The Ghostsâ Study
Two conditions:
tell the story to someone and have them tell it to someone else
tell the story to someone and then ask them about it again later
The story was altered by ppts as ir was passed on and became more european sounding
memory is reconstructive and reconstructs things to make them more familiar
Evaluation of Bartlettâs âWar of The Ghostsâ Study
Used lots of different materials but found similar results
good mundane realism
low control
Theory of Reconstructive Memory
Memory is an active process
memories are changed to fit what we know
Fragments of stored information are reassembled during recall
we have to try to make sense of the things we recall
effort after meaning
Baddeley and Goddenâs Diving experiment
divers listened to 36 unrelated words, 9 on thr surface, 9 underwater.
four minutes late theyre tested in four groups:
learned and recalled in the same place
UU
SS
and learned and recalled different places
US
SU
Divers taugh and tested in the same places had a higher recall
Evaluation of Baddeley and Goddenâs Diving experiment
Real world application
ecological validity
low generalisability
Types of Interference
Retroactive - Old information prevents recall of newer information
Proactive - More recent information prevents recall of olderinformation
McGeoch and McDonald (1931)
using repeated measures M and M gave ppts various word lists to memorise
once theyd learned the first word list to 100% they were given a second list of either
Synonyms
Anonyms
Unrelated
Nonsense
Numbers
The most similar word lists had the lowest recall and thr greatest interference
Evaluation of McGeoch and McDonald (1931)
Low ecological validity
Low mundane realism
Done in a highly controlled environment
Elizabeth Loftusâ False Memories Study
Participants read stories from their childhood
between 1 and 2 weeks later ppts were asled which story they thought was falso and told which one it was
68% of true stroies were remembered by participants
25% recalled the false study
Its possible for people to ârememberâ an event that was suggested to them
Evaluation of Elizabeth Loftusâ False Memories Study
High mundane realism
High ecological validity
low control