Industrial Titans

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Last updated 5:50 AM on 1/29/26
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7 Terms

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Andrew Carnegie

Steel magnate; used vertical integration; promoted "Gospel of Wealth"

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John D. Rockefeller

Oil monopolist (Standard Oil); used horizontal integration

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J.P. Morgan

Banker who formed U.S. Steel; bailed out U.S. during panics

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Gospel of Wealth

Carnegie's idea: rich should give wealth away (justified inequality)

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Vertical vs. Horizontal Integration

Vertical = control all production stages; Horizontal = buy competitors

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Social Darwinism

"Survival of fittest" applied to society; justified wealth inequality

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