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demand
relationship between the quantity the consumer is willing and able to buy as well as the price of the good
law of demand
as P increases, Q decreases and vice versa
determinants of demand
# - # of buyers
s - substitutes
p - preferences
i - income
c - complements
e - expectation of future prices
reason for movement on supply or demand curve
change in price which causes change in quantity supplied or demanded
supply
quantity which producer is willing and able to sell @ given price
law of supply
is P increases, Q increases and vice versa
determinants of supply
R - resource
O - other good prices
T - taxes
T - technology
E - Expectation of future prices
N - Number of firms
price elasticity of demand (PED)
measures how reactive consumers are to a change in price
PED = %changeQd / %changeP
formula for PED
PED = %changeQd / %changeP
types of elasticity
perfect inelastic
relatively inelastic
unit elastic
relatively elastic
perfectly elastic
ped = ? when perfectly inelastic
ped = 0
ped = ? when relatively inelastic
0 < PED < 1
ped = ? when unit elastic
ped = 1
ped = ? when relatively elastic
1 < PED < infinity
ped = ? when perfectly elastic
ped = infinity
midpoint PED formula
PEM = [(Qnchange - Qchange) /avgQ] / [(Qnchange - Qchange) avgQ]
income elasticity of demand
determines sensitivity of market in relation to change in consumer’s income
income elasticity of demand formula
Ei = %changeQd / %changeIncome
Ei = ? when normal good
Ei > 0
Ei = ? when inferior good
Ei < 0
Ei = ? when luxury good
Ei > 1
Ei = ? when necessary good
0 < Ei < 1
cross-price elasticity
determines whether 2 goods are subs, comps or unrelated
Ea-b = ? when comps
Ea-b < 0
Ea-b = ? when subs
Ea-b > 0
consumer surplus
the difference of the total amount of money the buyers is willing to pay and what they actually pay
producer surplace
the difference of the price that the producer is willing to sell for and what they actually pay for
market disequilibrium
when demand ≠ supply —> causes shortage or surplus
market equilibrium
demand = supply
deadweight loss (DWL)
loss in surplus whcihc occurs when not @ market equilibrium
double shift in supply and demand
will cause either price or quantity to be indeterminate