AP Micro -- Unit 4

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unit test MC monday 11/20 FRQ tuesday 11/21

20 Terms

1

max profit quantity

MR = MC

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2

allocative efficiency

D = MC/Supply

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3

max revenue

MR = 0

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4

natural monopoly

firm with high fixed costs, very little marginal cost

only efficient at high quantities (e.g. DTE)

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5

price discrimination

a firm charges each buyer exactly what they are willing to pay; no dead weight loss or consumer surplus (e.g. financial aid)

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6

monopolistic competition

many firms, each with its own version of the good

short run economic profit

long run- demand will shift until market is at $0 economic profit; when people don’t want to buy from them, they just go somewhere else

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7

oligopoly

a few giant firms control the market

pretend to be in competition to make a profit

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8

dominant strategy

optimal option when all potential outcomes are considered

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9

monopoly

market with one firm; firm is the market

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10

excess capacity

firm is not producing at efficiency

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11

collusion

firms work together to discover their optimal strategy

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12

oligopoly

a few giant firms control the market

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13

game theory

utilizes the payoff matrix to analyze profits/optimal or dominant strategy

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14

dominant strategy

a firm in an oligopoly will choose this option no matter what the other firm(s) choose to do

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15

subsidy

government monetary support

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16

downward sloping portion of ATC curve

increasing returns to scale

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17

low point of ATC curve

efficient scale

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18

upward sloping portion of ATC curve

decreasing returns to scale

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19

efficient quantity

socially optimal

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20

socially optimal

allocative efficiency

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