Psychology
The scientific study of mind and behavior
Behavioral Perspective
Focuses on behavior in terms of conditioning
Middle finger- behavior that is conditioned
Biological Perspective
Focuses on how the body, brain, and genetics can influence emotions, memories, and sensory experiences
Pinky- Pinky promise
Cognitive Perspective
Focuses on mental activities associated with thinking and memory
How we encode, process, store, and retrieve information.
Pointer finger- pointing at brain
Evolutionary Perspective
Focuses on how natural selection of traits has promoted the survival of genes
Humanistic Perspective
Focuses on a positive approach to reach full potential- motivation, relationships, etc.
Ring finger for relationships
Psychodynamic/ Psychoanalytic Perspective
How the past and unconscious mind impacts your current behavior and mental processes
Thumb pointed behind for the past
Socio-cultural Perspective
Focuses on how social and cultural factors impact behavior
Hindsight Bias
A common tendency for people to perceive past events as more predictable than they actually were
Confirmation Bias
A tendency to search for information that confirms one’s preconceptions
Overconfidence
The tendency to be more confident than correct- to overestimate the accuracy of our beliefs and judgements
Peer Review
An evaluation process where scholars or researchers assess each other’s work before it gets published
Hypothesis
A testable prediction, often implied by a theory
Falsifiable
If a statement, hypothesis, or theory is an inherent possibility prove it false. A statement is called falsifiable if it is possible to conceive an observation or an arguement which proves the statement in question to be false.
Operational Definition
The definition of a concept in terms of the actual procedures used by the researcher to measure it
Replication
Repeating the essence of a research study, usually with different participants in different situations, to see whether the basic finding extends to other participants and circumstances
Survey
Obtaining self-reported attitudes or behaviors of a group, usually through questioning a random sample
Social Desirability Bias
A type of response bias in which people answer the questions in a way they believe will be viewed favorably by others, rather than how they truly feel or behave.
Self-report Bias
A methodological problem that arises when researchers rely on asking people to describe their thoughts, feelings, or behaviors rather than measuring these directly and objectively
Experimenter Bias
The unconscious tendency for researchers to treat members of the experimental and control groups differently to increase the chance of confirming their hypothesis
Population
All individuals who can potentially participate in the study
Random Sample
A sample that fairly represents a population because each member has an equal chance of inclusion
Sample
A smaller group of individuals that are selected from a larger population in order to represent and generalize findings about the entire population
Sampling Bias
A flawed sampling process that produces an unrepresentative sample
Convenience Sampling
A non-probability sampling method that involves selecting a sample of individuals or cases based on their availability or proximity to the researcher
Representative Sample
Sample that has the characteristics that are similar to those in the population
Case Study
Studying one person or group in depth in hope of revealing universal principles
Naturalistic Observation
Observing and recording behavior in natural situations without trying to manipulate or control the situation
Meta-Analysis
Process of analyzing the results of many studies that have measured the same variables
Correlation
Measuring the extent to which two factors vary together and how well one factor can predict the other
Experimental Methodology
Type of research method where the researcher manipulates one variable (independent variable) to determine it’s effect on another variable (dependent variable)
Non-Experimental Methodology
Research that lacks the manipulation of an independent variable
Correlation Coefficient
A number (symbolized by r) between -1 and 1 which represents the strength and direction of the correlation between two variables
Scatter Plot
Graphs used to plot the scores and show the correlation
Directionality Problem
a limitation of correlational research that occurs when it's unclear which variable is causing the other
Third Variable Problem
A type of confounding variable in which two factors vary together and how well one factor can predict the other
Regression Toward the Mean
The tendency for extreme scores to become more moderate or closer to the mean when retested over time
Experiment
Measuring the extent to which two factors vary together and how well one factor can predict the other
Experimental Group
The group in an experiment that receives the variable being tested
Control Group
In an experiment, the group that was not exposed to the treatment. Serves as a comparison for evaluating the effect of the treatment
Independent Variable
Variable that the experimenter manipulates
Dependent Variable
Variable that researchers measure
Random Assignment
Ensures all members of the sample have an equal chance of being placed into either group
Single Blind
The subjects don't know which group they belong to, but researchers know who is in which group
Placebo Effect
A real response to an action or substance based solely on expectations, not actual properties of the action or substance
Confounding Variable
A factor other than the independent variable that might produce an effect
Experimental Bias
The unconscious tendency for researchers to treat members of the experimental and control groups differently to increase the chance of confirming their hypothesis
Informed Consent
Participants sign indicating they understand the components and the potential risks of the study and agree to take part
Informed Assent
A process through which minors agree to participate in clinical trials
Protect from Harm
An ethical principle that ensures that research participants are not subjected to physical or psychological harm. The risk of harm should be no greater than what participants would normally encounter in their everyday lives
Confidentiality
The experimenters will not release any information about subjects without their consent
Debriefing
Must debrief the participants by explaining the deception at the conclusion of the study
Quantitive Research
An approach used in psychology to collect and analyze numerical data
Qualitative Research
Rely on observations and descriptions
Likert Scales
A numerical scale used to assess attitudes; includes a set of possible answers with labeled anchors on each extreme
Institutional Review Board (IRB)
A committee that reviews, approves, and monitors biomedical and behavioral research conducted on humans
Research Confederates
Person who participates in an experiment but is not the focus of the researchers observation
Mean
The arithmetic average of a distribution, obtained by adding the scores and dividing by the number of scores
Median
The middle score in a distribution; half the scores are above it and half are below it
Mode
The most frequently occurring in a distribution
Percentile Rank
The percentage of scores in a distribution that fall below a particular score
Skewed Distribution
A representation of scores that lack symmetry around their average value
Bimodal Distribution
Data distribution with two peaks
Range
The difference between the highest and lowest scores in a distribution
Standard Deviation
A computed measure of how much scores vary around the mean score
Normal Curve
The symmetrical, bell-shaped curve that describes the distribution of many physical and psychological attributes. Most scores fall near the average, and fewer and fewer scores lie near the extremes
Statistical Significance
Measure of how likely the result of an experiment is due to the manipulation of the independent variable or due to chance
Significance reported as the p-value
Statistical Interference
Generalizes from a particular sample to an entire population
Effect Size
A quantitive measurement of the strength between two variables or the difference between groups
Confounding Variable
“Lurking Variable”
Any factor not related to the independent variable that could influence the experiment; things out of the experimenters control
Double-blind Procedure
The researchers AND the participants don’t know whoreceived treatment or placebo.
Eliminates researcher and participant bias.
Deception
When a researcher gives false information to subjects or intentionally misleads them about some key aspect of the research.
Normal Distribution
“Bell Curve”
Positive Skew
A graph skewed to the left
Negative Skew
A graph skewed to the right
American Psychology Association (APA)
The leading scientific and professional organization representing psychology
Generalizability
Results of your study can be applied to different types of people.
Correlational Study
Research conducted to assess the relationship among two or more variables.